Rascasse Audience Intelligence

BBC Learning English Audience in United States

A data profile of the people who buy, follow and care about BBC Learning English in United States — modelled from more than twelve digital signal sources. BBC Learning English has an estimated audience of 315,806 people in United States.

#4222among Movie / TV Show / Series in United States#8545in Movies & TV

The average BBC Learning English fan in United States is 34.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the BBC Learning English profile in United States.

Audience size
316K
in United States
Gender
53.6%♀
46.4% male
Age
34.1
average years
Country rank
#47067
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of BBC Learning English viewers

53.6% are female, 46.4% are male, average age 34.1.

Fig. 02

Gender split

53.6%
Female
46.4%
Male
Demographic split for BBC Learning English audience in United States
MetricValue
Female53.6%
Male46.4%
Average age34.1
Estimated audience size315,806
Fig. 03

Age distribution

Ø 34.1
average years
Age distribution of the BBC Learning English audience in United States
Age bracketShare%
16-1933%
20-2921%
30-3919%
40-4917%
50+10%
Fig. 04

Worldwide distribution

5.0%

of the worldwide BBC Learning English audience comes from United States.

Worldwide audience distribution share by country for BBC Learning English
CountryShare
Japan10.2%
Italy6.5%
India6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the BBC Learning English audience in United States is strongest.

Fig. 05

Top regions by affinity

BBC Learning English fans by region: top regions in United States
#RegionReachAffinity×
01California~60K1.82×
02Washington~10K1.73×
03Virginia~10K1.68×
04Washington, District of Columbia~2K1.60×
05Massachusetts~10K1.55×
06Oregon~6K1.54×
07New York~30K1.46×
08New Jersey~10K1.44×
09Florida~30K1.32×
10Maryland~7K1.32×
11Alaska<1K1.20×
12Utah~3K1.15×
13Vermont<1K1.13×
14Illinois~10K1.11×
15Connecticut~4K1.11×
16Colorado~5K1.07×
17Texas~30K1.06×
18Hawaii~1K1.06×
19Maine~1K1.05×
20Minnesota~5K1.01×
21New Hampshire~1K0.99×
22Rhode Island<1K0.99×
23Montana<1K0.97×
24Nevada~3K0.96×
25Georgia~9K0.95×
26Iowa~2K0.95×
27Delaware<1K0.94×
28South Dakota<1K0.94×
29Idaho~1K0.93×
30North Carolina~9K0.92×
31Arizona~6K0.92×
32North Dakota<1K0.92×
33Pennsylvania~10K0.91×
34Nebraska~1K0.89×
35Kansas~2K0.88×
36New Mexico~1K0.87×
37West Virginia~1K0.85×
38Michigan~7K0.81×
39Kentucky~3K0.81×
40Ohio~8K0.80×
41Tennessee~5K0.78×
42Indiana~5K0.78×
43Wisconsin~4K0.78×
44Oklahoma~3K0.78×
45Mississippi~2K0.78×
46Arkansas~2K0.78×
47South Carolina~4K0.77×
48Louisiana~3K0.76×
49Missouri~4K0.74×
50Alabama~3K0.73×
Fig. 06

Affinity by region

Affinity by region — BBC Learning English, United States
0.73×1.00×1.82×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for BBC Learning English. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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