Bethany, Oklahoma Audience in United States
Bethany, Oklahoma has an estimated audience of 767,796 people in United States. 74.2% are female, 25.8% are male, average age 39.6. Top regions: Oklahoma, Texas, California. Top brand affinities: Lion of Judah, Otto Graham, The Radiators (American band), Jbc, Mount Takao.
The average Bethany, Oklahoma fan in United States is 39.6 years old, more female, and lives primarily in Oklahoma. The audience is concentrated in Oklahoma, Texas, California. Top brand affinities include Lion of Judah, Otto Graham, The Radiators (American band), with strongest over-indexing on Lion of Judah (1.59× the country average). Demographically, the Bethany, Oklahoma audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Family Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 9 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Department store
Demographics of Bethany, Oklahoma fans
| Metric | Value |
|---|---|
| Female | 74.2% |
| Male | 25.8% |
| Average age | 39.6 |
| Estimated audience size | 767,796 |
Audience persona
The typical Bethany, Oklahoma fan in United States is more female, around 39.6 years old, with strong Family Orientation tendencies and a notable affinity for Lion of Judah.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Oklahoma | 59,213 | 6.94× |
| Texas | 51,077 | 0.77× |
| California | 40,297 | 0.48× |
| Oregon | 33,832 | 3.84× |
| Missouri | 29,114 | 2.35× |
| Connecticut | 28,586 | 3.71× |
| Florida | 22,905 | 0.44× |
| New York | 22,575 | 0.53× |
| Ohio | 21,618 | 0.91× |
| Illinois | 18,623 | 0.73× |
| Louisiana | 17,122 | 1.73× |
| Pennsylvania | 16,730 | 0.65× |
| North Carolina | 16,234 | 0.7× |
| Michigan | 11,687 | 0.58× |
| Washington | 11,529 | 0.75× |
| Georgia | 11,195 | 0.47× |
| Kansas | 11,129 | 1.84× |
| Minnesota | 10,929 | 0.99× |
| Virginia | 10,620 | 0.57× |
| New Jersey | 9,370 | 0.48× |
| Maryland | 9,063 | 0.69× |
| Iowa | 8,983 | 1.42× |
| Tennessee | 8,517 | 0.55× |
| Indiana | 8,018 | 0.57× |
| Massachusetts | 7,973 | 0.53× |
| Arizona | 7,189 | 0.46× |
| Wisconsin | 6,678 | 0.58× |
| South Carolina | 5,839 | 0.51× |
| West Virginia | 5,759 | 1.61× |
| Colorado | 5,632 | 0.47× |
| Alabama | 5,348 | 0.5× |
| Kentucky | 5,058 | 0.53× |
| North Dakota | 4,660 | 2.95× |
| Delaware | 4,085 | 1.93× |
| Nebraska | 3,961 | 1.03× |
| Arkansas | 3,856 | 0.61× |
| Utah | 3,438 | 0.5× |
| Mississippi | 3,086 | 0.49× |
| Nevada | 2,484 | 0.33× |
| New Mexico | 1,832 | 0.48× |
| Idaho | 1,495 | 0.39× |
| Washington, District of Columbia | 1,461 | 0.63× |
| New Hampshire | 1,268 | 0.42× |
| Rhode Island | 1,204 | 0.49× |
| South Dakota | 1,162 | 0.65× |
| Hawaii | 1,147 | 0.35× |
| Maine | 1,118 | 0.41× |
| Montana | 785 | 0.37× |
| Alaska | 636 | 0.39× |
| Vermont | 519 | 0.39× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lion of Judah | 1.59× | |
| Otto Graham | 1.79× | Sports |
| The Radiators (American band) | 1.64× | Music & Radio |
| Jbc | 1.83× | Kids & Family |
| Mount Takao | 1.56× | Travel & Leisure |
| J. B. Holmes | 2.26× | Sports |
| Jamnalal Bajaj Institute of Management Studies | 1.61× | Business & Career |
| Ihor Kolomoyskyi | 1.5× | Business & Career |
| JBTALKS | 1.58× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.21 |
| Extroversion | THRILL | 1.15 |
| Risk Appetite | THRILL | 1.1 |
| Mindfulness | BALANCE | 1.05 |
| Need for Security | CONSERVATISM | 1.05 |
| Price Sensitivity | PREMIUM | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.2% |
| Germany | 0.7% |
| United Kingdom | 0.1% |
See Bethany, Oklahoma audiences in other countries
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Frequently asked questions
How many fans does Bethany, Oklahoma have in United States?
Bethany, Oklahoma has an estimated audience of 767,796 people in United States, concentrated in Oklahoma and Texas.
What is the gender split and age of Bethany, Oklahoma fans?
74.2% of Bethany, Oklahoma fans are female, 25.8% are male, with an average age of 39.6 years.
Which brands do Bethany, Oklahoma fans like most?
Bethany, Oklahoma fans show strongest brand affinity for Lion of Judah (1.59×), Otto Graham (1.79×), and The Radiators (American band) (1.64×) over the country average.
Where do Bethany, Oklahoma fans live in United States?
Bethany, Oklahoma fans in United States are most concentrated in Oklahoma (reach 59,213), Texas (reach 51,077), and California (reach 40,297). These three regions account for the largest share of the active audience.
What other brands do Bethany, Oklahoma fans also like?
Beyond Bethany, Oklahoma itself, the audience over-indexes on Otto Graham (1.79×), The Radiators (American band) (1.64×), Jbc (1.83×), and Mount Takao (1.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Bethany, Oklahoma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.