A data profile of the people who buy, follow and care about Bob Seger in United States — modelled from more than twelve digital signal sources. Bob Seger has an estimated audience of 2,269,440 people in United States.
The average Bob Seger fan in United States is 52.8 years old, more male, and lives primarily in Michigan.
The audience is concentrated in Michigan, Florida, California.
Top brand affinities include Joe Walsh, Genesis (band), Tom Petty, with strongest over-indexing on Joe Walsh (38.27× the country average).
Demographically, the Bob Seger audience skews more male with an average age of 52.8, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bob Seger fan in United States is more male, around 52.8 years old, with strong Patriotism tendencies and a notable affinity for Joe Walsh.
The key figures that characterise the Bob Seger profile in United States.
43.6% are female, 56.4% are male, average age 52.8.
| Metric | Value |
|---|---|
| Female | 43.6% |
| Male | 56.4% |
| Average age | 52.8 |
| Estimated audience size | 2,269,440 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 3% | |
| 20-29 | 3% | |
| 30-39 | 7% | |
| 40-49 | 25% | |
| 50+ | 61% |
of the worldwide Bob Seger audience comes from United States.
| Country | Share |
|---|---|
| United States | 70.5% |
| Canada | 6.0% |
| United Kingdom | 5.3% |
Where the Bob Seger audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~200K | 2.73× | |
| 02 | Kentucky | ~60K | 2.03× | |
| 03 | Indiana | ~70K | 1.72× | |
| 04 | West Virginia | ~20K | 1.55× | |
| 05 | Ohio | ~100K | 1.53× | |
| 06 | Tennessee | ~70K | 1.53× | |
| 07 | New Hampshire | ~10K | 1.33× | |
| 08 | Maine | ~10K | 1.31× | |
| 09 | Missouri | ~50K | 1.26× | |
| 10 | Arkansas | ~20K | 1.19× | |
| 11 | Montana | ~7K | 1.12× | |
| 12 | Iowa | ~20K | 1.11× | |
| 13 | Alabama | ~30K | 1.08× | |
| 14 | Wisconsin | ~40K | 1.07× | |
| 15 | Nebraska | ~10K | 1.06× | |
| 16 | Vermont | ~4K | 1.06× | |
| 17 | South Carolina | ~30K | 1.03× | |
| 18 | Minnesota | ~30K | 1.03× | |
| 19 | Pennsylvania | ~80K | 1.01× | |
| 20 | Oklahoma | ~30K | 1.01× | |
| 21 | Massachusetts | ~40K | 1.00× | |
| 22 | South Dakota | ~5K | 1.00× | |
| 23 | North Dakota | ~5K | 0.99× | |
| 24 | Mississippi | ~20K | 0.96× | |
| 25 | Kansas | ~20K | 0.95× | |
| 26 | Rhode Island | ~7K | 0.94× | |
| 27 | North Carolina | ~60K | 0.92× | |
| 28 | Illinois | ~70K | 0.91× | |
| 29 | Oregon | ~20K | 0.89× | |
| 30 | Idaho | ~10K | 0.87× | |
| 31 | Florida | ~100K | 0.86× | |
| 32 | Arizona | ~40K | 0.86× | |
| 33 | Alaska | ~4K | 0.86× | |
| 34 | Colorado | ~30K | 0.85× | |
| 35 | Georgia | ~60K | 0.83× | |
| 36 | Connecticut | ~20K | 0.83× | |
| 37 | Virginia | ~40K | 0.80× | |
| 38 | New Mexico | ~9K | 0.79× | |
| 39 | Delaware | ~5K | 0.79× | |
| 40 | Louisiana | ~20K | 0.78× | |
| 41 | Washington | ~30K | 0.71× | |
| 42 | Nevada | ~10K | 0.68× | |
| 43 | New York | ~80K | 0.63× | |
| 44 | New Jersey | ~30K | 0.61× | |
| 45 | Texas | ~100K | 0.59× | |
| 46 | Maryland | ~20K | 0.58× | |
| 47 | Utah | ~10K | 0.56× | |
| 48 | Washington, District of Columbia | ~4K | 0.54× | |
| 49 | California | ~100K | 0.50× | |
| 50 | Hawaii | ~5K | 0.49× |
The strongest cross-interests of the Bob Seger audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Guess Who | Music & Radio | 50.54× | ||
| 02 | Joe Walsh | Music & Radio | 38.27× | ||
| 03 | Supertramp | Music & Radio | 26.00× | ||
| 04 | Bad Company | Music & Radio | 24.57× | ||
| 05 | Tom Petty | Music & Radio | 23.20× | ||
| 06 | Creedence Clearwater Revival | Music & Radio | 21.74× | ||
| 07 | Neil Young | Music & Radio | 19.51× | ||
| 08 | Fleetwood Mac | Music & Radio | 19.11× | ||
| 09 | John Denver | Music & Radio | 17.25× | ||
| 10 | Carole King | Music & Radio | 16.96× | ||
| 11 | Paul Simon | Music & Radio | 15.04× | ||
| 12 | Lynyrd Skynyrd | Music & Radio | 14.89× | ||
| 13 | The Doors | Music & Radio | 14.53× | ||
| 14 | Genesis (band) | Music & Radio | 13.81× | ||
| 15 | Robert Plant | Music & Radio | 13.29× | ||
| 16 | Neil Diamond | Music & Radio | 12.91× | ||
| 17 | Billy Idol | Music & Radio | 12.75× | ||
| 18 | The Beach Boys | Music & Radio | 9.51× | ||
| 19 | Phil Collins | Music & Radio | 8.52× | ||
| 20 | Ticketmaster | Travel & Leisure | 3.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.38× | |
| Individualism | JOY | 1.78× | |
| Community Orientation | OPEN | 1.74× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.60× | |
| Design Affinity | PREMIUM | 0.71× | |
| Early Adopter Mentality | POWER | 0.77× |
Bob Seger has an estimated audience of 2,269,440 people in United States, concentrated in Michigan and Florida.
43.6% of Bob Seger fans are female, 56.4% are male, with an average age of 52.8 years.
Bob Seger fans show strongest brand affinity for Joe Walsh (38.27×), Genesis (band) (13.81×), and Tom Petty (23.2×) over the country average.
Bob Seger fans in United States are most concentrated in Michigan (reach ~200K), Florida (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Bob Seger itself, the audience over-indexes on Genesis (band) (13.81×), Tom Petty (23.2×), Fleetwood Mac (19.11×), and The Guess Who (50.54×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bob Seger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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