Rascasse Audience Intelligence

Carole King Audience in United States

A data profile of the people who buy, follow and care about Carole King in United States — modelled from more than twelve digital signal sources. Carole King has an estimated audience of 1,541,094 people in United States.

#287among Singer-songwriter in United States#3468among Person in United States#2083in Music & Radio

The average Carole King fan in United States is 46.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Rachel Weisz, The Gottman Institute, Rock of Ages (Movie), with strongest over-indexing on Rachel Weisz (27.98× the country average).

Demographically, the Carole King audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Carole King fan in United States is more female, around 46.9 years old, with strong Tradition tendencies and a notable affinity for Rachel Weisz.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carole King profile in United States.

Audience size
1.5M
in United States
Gender
60.2%♀
39.8% male
Age
46.9
average years
Country rank
#17388
Person in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carole King fans

60.2% are female, 39.8% are male, average age 46.9.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Carole King audience in United States
MetricValue
Female60.2%
Male39.8%
Average age46.9
Estimated audience size1,541,094
Fig. 03

Age distribution

Ø 46.9
average years
Age distribution of the Carole King audience in United States
Age bracketShare%
16-1912%
20-2911%
30-3910%
40-4918%
50+49%
Fig. 04

Worldwide distribution

52.4%

of the worldwide Carole King audience comes from United States.

Worldwide audience distribution share by country for Carole King
CountryShare
United States52.4%
United Kingdom13.3%
Canada4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Carole King audience in United States is strongest.

Fig. 05

Top regions by affinity

Carole King fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~40K2.07×
02Maine~9K1.62×
03New Hampshire~9K1.56×
04Illinois~70K1.33×
05Oregon~20K1.31×
06Pennsylvania~60K1.30×
07New Jersey~50K1.30×
08Massachusetts~40K1.24×
09Vermont~3K1.23×
10Wisconsin~30K1.20×
11Connecticut~20K1.17×
12Idaho~9K1.17×
13Rhode Island~5K1.16×
14Missouri~30K1.11×
15Delaware~4K1.09×
16Washington~30K1.08×
17New York~90K1.07×
18Ohio~50K1.06×
19Michigan~40K1.03×
20Arizona~30K1.03×
21South Carolina~20K0.99×
22Kansas~10K0.98×
23Oklahoma~20K0.94×
24Utah~10K0.94×
25Washington, District of Columbia~4K0.94×
26Florida~90K0.92×
27Tennessee~30K0.92×
28Indiana~20K0.92×
29Maryland~20K0.92×
30Kentucky~20K0.92×
31Iowa~10K0.91×
32Hawaii~6K0.90×
33California~100K0.89×
34Colorado~20K0.89×
35Montana~4K0.88×
36Alabama~20K0.87×
37Arkansas~10K0.87×
38West Virginia~6K0.87×
39South Dakota~3K0.87×
40New Mexico~6K0.86×
41North Carolina~40K0.85×
42Nebraska~6K0.84×
43Virginia~30K0.83×
44Alaska~3K0.82×
45Mississippi~10K0.79×
46Louisiana~10K0.78×
47North Dakota~2K0.77×
48Georgia~30K0.73×
49Nevada~10K0.73×
50Texas~90K0.69×
Fig. 06

Affinity by region

Affinity by region — Carole King, United States
0.69×1.00×2.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carole King audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carole King audience
#·InterestCategoryAffinity×
01The Gottman InstituteHealth137.79×
02Rock of Ages (Movie)Movies & TV70.26×
03David CrosbyMusic & Radio56.16×
04Leonard CohenMusic & Radio41.95×
05Villagers (band)Music & Radio40.29×
06Carly SimonMusic & Radio36.53×
07Jim CroceMusic & Radio33.20×
08Paul SimonMusic & Radio32.72×
09Crosby, Stills & NashMusic & Radio31.93×
10James TaylorMusic & Radio30.81×
11Linda RonstadtMusic & Radio29.21×
12Rachel WeiszMovies & TV27.98×
13Joni MitchellMusic & Radio26.08×
14Neil DiamondMusic & Radio20.89×
15Billy JoelMusic & Radio14.55×
16Phil CollinsMusic & Radio14.24×
17Eagles (band)Music & Radio14.03×
18Bob DylanMusic & Radio13.80×
19Bruce SpringsteenMusic & Radio13.02×
20GreyhoundsMusic & Radio9.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carole King audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Carole King audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.86×
Community OrientationOPEN1.62×
SpiritualityBALANCE1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Carole King audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.84×
Healthy LifestyleBALANCE0.90×
IndulgenceJOY1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Carole King have in United States?

Carole King has an estimated audience of 1,541,094 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Carole King fans?

60.2% of Carole King fans are female, 39.8% are male, with an average age of 46.9 years.

03

Which brands do Carole King fans like most?

Carole King fans show strongest brand affinity for Rachel Weisz (27.98×), The Gottman Institute (137.79×), and Rock of Ages (Movie) (70.26×) over the country average.

04

Where do Carole King fans live in United States?

Carole King fans in United States are most concentrated in California (reach ~100K), Florida (reach ~90K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Carole King fans also like?

Beyond Carole King itself, the audience over-indexes on The Gottman Institute (137.79×), Rock of Ages (Movie) (70.26×), Neil Diamond (20.89×), and Linda Ronstadt (29.21×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Carole King. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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