Rascasse Audience Intelligence

Fleetwood Mac Audience in United States

A data profile of the people who buy, follow and care about Fleetwood Mac in United States — modelled from more than twelve digital signal sources. Fleetwood Mac has an estimated audience of 3,949,884 people in United States.

#37among Band in United States#1031among Person in United States#761in Music & Radio

The average Fleetwood Mac fan in United States is 42.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Eagles (band), Genesis (band), stevie nicks, with strongest over-indexing on Eagles (band) (21.64× the country average).

Demographically, the Fleetwood Mac audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fleetwood Mac fan in United States is balanced, around 42.1 years old, with strong Spirituality tendencies and a notable affinity for Eagles (band).

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fleetwood Mac profile in United States.

Audience size
3.9M
in United States
Gender
52.7%♀
47.3% male
Age
42.1
average years
Country rank
#8128
Person in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fleetwood Mac fans

52.7% are female, 47.3% are male, average age 42.1.

Fig. 02

Gender split

52.7%
Female
47.3%
Male
Demographic split for Fleetwood Mac audience in United States
MetricValue
Female52.7%
Male47.3%
Average age42.1
Estimated audience size3,949,884
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Fleetwood Mac audience in United States
Age bracketShare%
16-1920%
20-2914%
30-3913%
40-4920%
50+33%
Fig. 04

Worldwide distribution

35.4%

of the worldwide Fleetwood Mac audience comes from United States.

Worldwide audience distribution share by country for Fleetwood Mac
CountryShare
United States35.4%
United Kingdom14.9%
Germany6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fleetwood Mac audience in United States is strongest.

Fig. 05

Top regions by affinity

Fleetwood Mac fans by region: top regions in United States
#RegionReachAffinity×
01Maine~20K1.22×
02Montana~10K1.20×
03New Hampshire~20K1.19×
04Massachusetts~90K1.17×
05Oregon~50K1.17×
06Vermont~8K1.14×
07Wisconsin~70K1.12×
08Pennsylvania~100K1.10×
09Ohio~100K1.09×
10Tennessee~80K1.08×
11Indiana~80K1.08×
12Minnesota~60K1.08×
13Kentucky~50K1.08×
14Idaho~20K1.07×
15West Virginia~20K1.07×
16Missouri~70K1.06×
17Michigan~100K1.05×
18Washington~80K1.05×
19Iowa~30K1.05×
20Rhode Island~10K1.05×
21North Dakota~8K1.04×
22Colorado~60K1.03×
23Connecticut~40K1.03×
24Oklahoma~40K1.02×
25New Mexico~20K1.01×
26North Carolina~100K1.00×
27Kansas~30K1.00×
28Illinois~100K0.98×
29Nebraska~20K0.98×
30South Dakota~9K0.97×
31Virginia~90K0.96×
32South Carolina~60K0.96×
33Arkansas~30K0.95×
34Alaska~8K0.95×
35Arizona~70K0.94×
36Utah~30K0.94×
37Alabama~50K0.93×
38Delaware~10K0.92×
39California~400K0.91×
40New York~200K0.90×
41Louisiana~40K0.90×
42Hawaii~10K0.89×
43Florida~200K0.88×
44New Jersey~90K0.87×
45Nevada~30K0.86×
46Washington, District of Columbia~10K0.85×
47Georgia~100K0.83×
48Texas~300K0.82×
49Maryland~50K0.82×
50Mississippi~30K0.82×
Fig. 06

Affinity by region

Affinity by region — Fleetwood Mac, United States
0.82×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fleetwood Mac audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fleetwood Mac audience
#·InterestCategoryAffinity×
01Mick FleetwoodMusic & Radio33.17×
02Christine McVieMusic & Radio29.74×
03Steely DanMusic & Radio24.48×
04Eagles (band)Music & Radio21.64×
05Toto (band)Music & Radio20.89×
06Debbie HarryMusic & Radio19.90×
07Lindsey BuckinghamMusic & Radio19.61×
08Bob SegerMusic & Radio19.11×
09Tom PettyMusic & Radio18.64×
10stevie nicksMusic & Radio17.19×
11Genesis (band)Music & Radio15.65×
12Joe WalshMusic & Radio14.72×
13Neil YoungMusic & Radio14.14×
14Neil DiamondMusic & Radio12.93×
15Phil CollinsMusic & Radio12.51×
16HighSchoolMusic & Radio10.06×
17Bob DylanMusic & Radio9.40×
18The GodfathersMusic & Radio8.87×
19GreyhoundsMusic & Radio7.55×
20YouTube MusicInternet & Social Media4.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fleetwood Mac audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fleetwood Mac audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.56×
Community OrientationOPEN1.44×
Career OrientationPOWER1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fleetwood Mac audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.92×
Pet OwnershipJOY1.02×
Healthy LifestyleBALANCE1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fleetwood Mac have in United States?

Fleetwood Mac has an estimated audience of 3,949,884 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fleetwood Mac fans?

52.7% of Fleetwood Mac fans are female, 47.3% are male, with an average age of 42.1 years.

03

Which brands do Fleetwood Mac fans like most?

Fleetwood Mac fans show strongest brand affinity for Eagles (band) (21.64×), Genesis (band) (15.65×), and stevie nicks (17.19×) over the country average.

04

Where do Fleetwood Mac fans live in United States?

Fleetwood Mac fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Fleetwood Mac fans also like?

Beyond Fleetwood Mac itself, the audience over-indexes on Genesis (band) (15.65×), stevie nicks (17.19×), Mick Fleetwood (33.17×), and HighSchool (10.06×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fleetwood Mac. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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