Fleetwood Mac Audience in United States

Fleetwood Mac logo

Fleetwood Mac has an estimated audience of 3,858,826 people in United States. 52.7% are female, 47.3% are male, average age 42.1. Top regions: California, Texas, Florida. Top brand affinities: Eagles (band), Genesis (band), stevie nicks, Tom Petty, Mick Fleetwood.

The average Fleetwood Mac fan in United States is 42.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Eagles (band), Genesis (band), stevie nicks, with strongest over-indexing on Eagles (band) (21.64× the country average). Demographically, the Fleetwood Mac audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Fleetwood Mac fans

Demographic split for Fleetwood Mac audience in United States
MetricValue
Female52.7%
Male47.3%
Average age42.1
Estimated audience size3,858,826

Audience persona

The typical Fleetwood Mac fan in United States is balanced, around 42.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Eagles (band).

Top regions in United States

Top regions ranked by reach for Fleetwood Mac in United States
RegionReachAffinity
California416,0660.98×
Texas285,5170.86×
Florida234,4920.9×
New York206,6230.96×
Pennsylvania146,3351.13×
Ohio134,1111.13×
Illinois132,2771.03×
North Carolina118,1761.02×
Michigan113,3411.12×
Georgia100,5220.85×
Massachusetts92,0481.21×
Virginia90,4240.96×
New Jersey86,9080.89×
Tennessee86,0271.11×
Washington82,3911.06×
Indiana79,1971.12×
Arizona77,2640.98×
Wisconsin69,6251.2×
Colorado67,0791.1×
Missouri65,7421.06×
Minnesota60,1471.09×
South Carolina56,8980.98×
Maryland55,3330.83×
Oregon52,6571.19×
Kentucky51,0141.05×
Alabama49,6520.92×
Louisiana44,4020.89×
Oklahoma43,3871.01×
Connecticut39,3511.02×
Utah33,1150.96×
Iowa32,5711.02×
Nevada31,8940.85×
Kansas29,1570.96×
Arkansas28,9910.91×
Mississippi24,2280.76×
Idaho19,9781.03×
New Mexico19,6571.02×
Nebraska18,4430.95×
New Hampshire17,8251.17×
West Virginia17,5520.98×
Maine16,8781.22×
Hawaii14,6190.88×
Rhode Island12,5791.02×
Montana12,4521.16×
Washington, District of Columbia10,0800.87×
Delaware9,4430.89×
South Dakota7,7570.87×
North Dakota7,4510.94×
Vermont7,3791.09×
Alaska7,2100.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fleetwood Mac audience
BrandAffinityCategory
Eagles (band)21.64×Music & Radio
Genesis (band)15.65×Music & Radio
stevie nicks17.19×Music & Radio
Tom Petty18.64×Music & Radio
Mick Fleetwood33.17×Music & Radio
Phil Collins12.51×Music & Radio
Greyhounds7.55×Music & Radio
Neil Diamond12.93×Music & Radio
Steely Dan24.48×Music & Radio
Bob Seger19.11×Music & Radio
Christine McVie29.74×Music & Radio
HighSchool10.06×Music & Radio
Bob Dylan9.4×Music & Radio
YouTube Music4.81×Internet & Social Media
Lindsey Buckingham19.61×Music & Radio
Neil Young14.14×Music & Radio
Toto (band)20.89×Music & Radio
Debbie Harry19.9×Music & Radio
Joe Walsh14.72×Music & Radio
Billy Joel8.38×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fleetwood Mac audience
TraitClusterScore
Luxury OrientationPREMIUM2.33
Risk AppetiteTHRILL1.47
TraditionCONSERVATISM1.34
Community OrientationOPEN1.28
PatriotismCONSERVATISM1.27
ExtroversionTHRILL1.26

Worldwide distribution

Worldwide audience distribution share by country for Fleetwood Mac
CountryShare
United States35.4%
United Kingdom15.0%
Germany6.7%

See Fleetwood Mac audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Fleetwood Mac have in United States?

Fleetwood Mac has an estimated audience of 3,858,826 people in United States, concentrated in California and Texas.

What is the gender split and age of Fleetwood Mac fans?

52.7% of Fleetwood Mac fans are female, 47.3% are male, with an average age of 42.1 years.

Which brands do Fleetwood Mac fans like most?

Fleetwood Mac fans show strongest brand affinity for Eagles (band) (21.64×), Genesis (band) (15.65×), and stevie nicks (17.19×) over the country average.

Where do Fleetwood Mac fans live in United States?

Fleetwood Mac fans in United States are most concentrated in California (reach 416,066), Texas (reach 285,517), and Florida (reach 234,492). These three regions account for the largest share of the active audience.

What other brands do Fleetwood Mac fans also like?

Beyond Fleetwood Mac itself, the audience over-indexes on Genesis (band) (15.65×), stevie nicks (17.19×), Tom Petty (18.64×), and Mick Fleetwood (33.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fleetwood Mac. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.