Rascasse Audience Intelligence

Broccoli Audience in United States

A data profile of the people who buy, follow and care about Broccoli in United States — modelled from more than twelve digital signal sources. Broccoli has an estimated audience of 2,837,886 people in United States.

The average Broccoli fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Broccoli profile in United States.

Audience size
2.8M
in United States
Gender
72.6%
27.4% male
Age
42.7
average years
Country rank
#10769
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Broccoli fans

72.6% are female, 27.4% are male, average age 42.7.

Fig. 02

Gender split

72.6%
Female
27.4%
Male
Demographic split for Broccoli audience in United States
MetricValue
Female72.6%
Male27.4%
Average age42.7
Estimated audience size2,837,886
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Broccoli audience in United States
Age bracketShare%
16-1915%
20-2914%
30-3918%
40-4925%
50+28%
Fig. 04

Worldwide distribution

24.6%

of the worldwide Broccoli audience comes from United States.

Worldwide audience distribution share by country for Broccoli
CountryShare
United States24.6%
United Kingdom4.8%
Germany4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Broccoli audience in United States is strongest.

Fig. 05

Top regions by affinity

Broccoli fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~70K1.98×
02Vermont~7K1.36×
03Mississippi~30K1.15×
04Georgia~100K1.14×
05Arkansas~30K1.11×
06North Carolina~90K1.10×
07Maryland~50K1.09×
08Virginia~70K1.06×
09Washington~60K1.05×
10Pennsylvania~100K1.04×
11Indiana~50K1.04×
12South Carolina~40K1.04×
13California~300K1.02×
14Illinois~100K1.02×
15Missouri~50K1.02×
16Oregon~30K1.02×
17Delaware~8K1.02×
18Texas~200K1.01×
19New Jersey~70K1.01×
20Oklahoma~30K1.01×
21Connecticut~30K1.01×
22Michigan~70K1.00×
23Tennessee~60K1.00×
24Hawaii~10K1.00×
25Florida~200K0.99×
26New York~200K0.98×
27Ohio~90K0.98×
28Massachusetts~50K0.98×
29Kentucky~30K0.98×
30West Virginia~10K0.98×
31Wisconsin~40K0.97×
32Alabama~40K0.97×
33Minnesota~40K0.95×
34Maine~10K0.95×
35Kansas~20K0.94×
36New Hampshire~10K0.94×
37Idaho~10K0.93×
38Iowa~20K0.92×
39Rhode Island~8K0.92×
40North Dakota~5K0.92×
41Nebraska~10K0.91×
42Alaska~6K0.91×
43Nevada~20K0.89×
44Utah~20K0.89×
45New Mexico~10K0.89×
46Arizona~50K0.88×
47Montana~7K0.88×
48South Dakota~6K0.87×
49Washington, District of Columbia~7K0.83×
50Colorado~40K0.82×
Fig. 06

Affinity by region

Affinity by region — Broccoli, United States
0.82×1.00×1.98×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Broccoli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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