Busuu Audience in United States
Busuu has an estimated audience of 313,437 people in United States. 57.3% are female, 42.7% are male, average age 37.9. Top regions: California, Texas, Florida.
The average Busuu fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Busuu audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Design Affinity, Career Orientation.
Category: Business & Career · Type: Website / Newspaper / Magazine · Subtype: E-learning
Demographics of Busuu fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 37.9 |
| Estimated audience size | 313,437 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 44,608 | 1.29× |
| Texas | 31,076 | 1.15× |
| Florida | 29,469 | 1.39× |
| New York | 24,435 | 1.4× |
| New Jersey | 11,481 | 1.44× |
| Georgia | 11,417 | 1.18× |
| Illinois | 11,239 | 1.08× |
| Washington | 10,984 | 1.75× |
| Pennsylvania | 10,484 | 0.99× |
| Virginia | 10,137 | 1.33× |
| North Carolina | 9,543 | 1.01× |
| Ohio | 8,347 | 0.86× |
| Arizona | 7,950 | 1.24× |
| Michigan | 7,919 | 0.97× |
| Massachusetts | 7,568 | 1.23× |
| Maryland | 6,340 | 1.18× |
| Colorado | 5,526 | 1.12× |
| Tennessee | 5,507 | 0.88× |
| Oregon | 5,207 | 1.45× |
| Indiana | 5,204 | 0.91× |
| Missouri | 4,570 | 0.9× |
| South Carolina | 4,472 | 0.95× |
| Alabama | 4,280 | 0.98× |
| Minnesota | 3,984 | 0.89× |
| Wisconsin | 3,938 | 0.84× |
| Kentucky | 3,657 | 0.93× |
| Nevada | 3,227 | 1.06× |
| Connecticut | 3,142 | 1× |
| Louisiana | 3,141 | 0.78× |
| Utah | 3,009 | 1.07× |
| Oklahoma | 2,846 | 0.82× |
| Arkansas | 2,008 | 0.78× |
| New Hampshire | 1,961 | 1.59× |
| Kansas | 1,930 | 0.78× |
| Iowa | 1,832 | 0.71× |
| Mississippi | 1,827 | 0.71× |
| Washington, District of Columbia | 1,506 | 1.6× |
| Hawaii | 1,489 | 1.1× |
| Idaho | 1,187 | 0.75× |
| Maine | 1,146 | 1.02× |
| Nebraska | 1,109 | 0.71× |
| New Mexico | 1,067 | 0.68× |
| Rhode Island | 809 | 0.81× |
| West Virginia | 805 | 0.55× |
| Alaska | 669 | 1× |
| Montana | 642 | 0.74× |
| Delaware | 629 | 0.73× |
| Vermont | 455 | 0.83× |
| South Dakota | 422 | 0.58× |
| North Dakota | 402 | 0.62× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.4 |
| Career Orientation | POWER | 1.78 |
| Mindfulness | BALANCE | 1.57 |
| LGBTQ+ Identity | OPEN | 1.51 |
| Travelling | THRILL | 1.49 |
| Sustainability | BALANCE | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 23.7% |
| United States | 7.5% |
| Brazil | 5.7% |
See Busuu audiences in other countries
More E-learning audiences in United States
- Khan Academy (14,021,322)
- Duolingo (10,989,857)
- Udemy (6,328,594)
- Babbel (2,381,969)
- Rosetta Stone (software) (1,728,988)
How to read this data
Audience size is the estimated number of people in United States who actively search for Busuu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.