Case IH Audience in United States
Case IH has an estimated audience of 1,753,083 people in United States. 20.9% are female, 79.1% are male, average age 43.4. Top regions: Illinois, Texas, Iowa.
The average Case IH fan in United States is 43.4 years old, more male, and lives primarily in Illinois. The audience is concentrated in Illinois, Texas, Iowa.
Category: Cars & Mobility · Type: Brand · Subtype: Commercial vehicles
Demographics of Case IH fans
| Metric | Value |
|---|---|
| Female | 20.9% |
| Male | 79.1% |
| Average age | 43.4 |
| Estimated audience size | 1,753,083 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Illinois | 68,103 | 1.17× |
| Texas | 65,505 | 0.43× |
| Iowa | 59,558 | 4.12× |
| Missouri | 52,919 | 1.87× |
| Wisconsin | 51,246 | 1.94× |
| Minnesota | 49,957 | 1.99× |
| Ohio | 49,342 | 0.91× |
| Indiana | 45,880 | 1.43× |
| California | 39,857 | 0.21× |
| Pennsylvania | 34,144 | 0.58× |
| Michigan | 33,837 | 0.74× |
| New York | 33,583 | 0.34× |
| Nebraska | 29,675 | 3.38× |
| Florida | 29,385 | 0.25× |
| Kansas | 28,882 | 2.09× |
| Tennessee | 26,621 | 0.76× |
| North Carolina | 26,505 | 0.5× |
| North Dakota | 24,428 | 6.78× |
| Kentucky | 24,190 | 1.1× |
| Georgia | 21,021 | 0.39× |
| South Dakota | 19,559 | 4.83× |
| Virginia | 17,843 | 0.42× |
| Alabama | 16,894 | 0.69× |
| Arkansas | 16,686 | 1.16× |
| Washington | 14,128 | 0.4× |
| Oklahoma | 13,790 | 0.71× |
| Colorado | 13,645 | 0.49× |
| Mississippi | 13,544 | 0.94× |
| Louisiana | 13,491 | 0.6× |
| Arizona | 12,233 | 0.34× |
| South Carolina | 11,271 | 0.43× |
| Maryland | 9,175 | 0.3× |
| Idaho | 9,053 | 1.03× |
| New Jersey | 8,483 | 0.19× |
| Oregon | 8,198 | 0.41× |
| Montana | 8,110 | 1.67× |
| Utah | 7,420 | 0.47× |
| Massachusetts | 6,912 | 0.2× |
| West Virginia | 4,293 | 0.53× |
| Connecticut | 3,432 | 0.2× |
| Nevada | 2,947 | 0.17× |
| New Mexico | 2,725 | 0.31× |
| Maine | 2,547 | 0.41× |
| Wyoming | 2,513 | 0.97× |
| New Hampshire | 2,138 | 0.31× |
| Vermont | 1,980 | 0.64× |
| Hawaii | 1,639 | 0.22× |
| Delaware | 1,483 | 0.31× |
| Washington, District of Columbia | 1,219 | 0.23× |
| Alaska | 1,023 | 0.27× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.6% |
| Brazil | 14.2% |
| Germany | 13.2% |
See Case IH audiences in other countries
More Commercial vehicles audiences in United States
- John Deere (10,461,247)
- Ram Trucks (7,752,376)
- Kubota (3,640,507)
- Peterbilt (2,744,076)
- Kenworth (2,272,476)
How to read this data
Audience size is the estimated number of people in United States who actively search for Case IH. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.