Céline Audience in United States

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Céline has an estimated audience of 2,301,083 people in United States. 66.5% are female, 33.5% are male, average age 32.5. Top regions: California, New York, Florida. Top brand affinities: Maison Margiela, Kia Sportage, Bottega Veneta, Jimmy Choo, Versace.

The average Céline fan in United States is 32.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Maison Margiela, Kia Sportage, Bottega Veneta, with strongest over-indexing on Maison Margiela (37.5× the country average). Demographically, the Céline audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Luxury fashion

Demographics of Céline fans

Demographic split for Céline audience in United States
MetricValue
Female66.5%
Male33.5%
Average age32.5
Estimated audience size2,301,083

Audience persona

The typical Céline fan in United States is more female, around 32.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Maison Margiela.

Top regions in United States

Top regions ranked by reach for Céline in United States
RegionReachAffinity
California650,1342.57×
New York407,2153.17×
Florida267,4161.72×
Texas261,4361.32×
Illinois123,4511.61×
New Jersey123,3232.11×
Georgia101,7981.44×
Pennsylvania77,8321×
Virginia76,1661.36×
Massachusetts75,6701.67×
Washington66,7251.45×
Maryland63,9421.62×
North Carolina55,8370.81×
Michigan53,4110.89×
Ohio47,2560.67×
Arizona44,6890.95×
Nevada41,7451.88×
Tennessee33,5150.73×
Connecticut29,8681.29×
Hawaii27,8602.82×
Indiana27,4880.65×
South Carolina25,1740.73×
Colorado24,9240.69×
Missouri24,1640.65×
Louisiana24,1550.81×
Alabama23,8610.74×
Oregon22,7750.86×
Minnesota21,1350.64×
Wisconsin20,5520.59×
Oklahoma15,8640.62×
Washington, District of Columbia15,5412.25×
Kentucky15,1700.53×
Mississippi12,3090.65×
Utah10,9480.53×
Arkansas10,5410.56×
Kansas9,5410.53×
Iowa8,3480.44×
Rhode Island7,4171.01×
Nebraska5,8600.51×
New Mexico5,8040.5×
New Hampshire5,6450.62×
Delaware5,4030.85×
Idaho4,9730.43×
Maine4,4400.54×
West Virginia4,0580.38×
Alaska3,4260.7×
Montana2,2430.35×
North Dakota2,0790.44×
Vermont1,9940.49×
South Dakota1,6240.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Céline audience
BrandAffinityCategory
Maison Margiela37.5×Fashion & Accessoires
Kia Sportage45.76×Cars & Mobility
Bottega Veneta21.69×Fashion & Accessoires
Jimmy Choo23.37×Fashion & Accessoires
Versace15.46×Fashion & Accessoires
Stella McCartney20.13×Fashion & Accessoires
Miu Miu20.53×Fashion & Accessoires
Prada11.25×Fashion & Accessoires
Christian Louboutin18.03×Fashion & Accessoires
Honda HR-V30.51×Cars & Mobility
Moschino26.15×Fashion & Accessoires
Louis Vuitton6.62×Fashion & Accessoires
Michael Kors9.55×Fashion & Accessoires
Bulgari14.71×Fashion & Accessoires
Marc Jacobs10.81×Fashion & Accessoires
Yves Saint Laurent11.2×Fashion & Accessoires
Pre-school playgroup32.2×Kids & Family
Ready-to-wear8.96×Fashion & Accessoires
ULTA Beauty4.49×Beauty & Wellness
Longchamp16.01×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Céline audience
TraitClusterScore
Luxury OrientationPREMIUM2.84
Design AffinityPREMIUM2.17
Quality AwarenessPREMIUM2.04
IndulgenceJOY1.79
SustainabilityBALANCE1.57
LGBTQ+ IdentityOPEN1.47

Worldwide distribution

Worldwide audience distribution share by country for Céline
CountryShare
Japan21.1%
China11.7%
United States11.1%

See Céline audiences in other countries

More Luxury fashion audiences in United States

Frequently asked questions

How many fans does Céline have in United States?

Céline has an estimated audience of 2,301,083 people in United States, concentrated in California and New York.

What is the gender split and age of Céline fans?

66.5% of Céline fans are female, 33.5% are male, with an average age of 32.5 years.

Which brands do Céline fans like most?

Céline fans show strongest brand affinity for Maison Margiela (37.5×), Kia Sportage (45.76×), and Bottega Veneta (21.69×) over the country average.

Where do Céline fans live in United States?

Céline fans in United States are most concentrated in California (reach 650,134), New York (reach 407,215), and Florida (reach 267,416). These three regions account for the largest share of the active audience.

What other brands do Céline fans also like?

Beyond Céline itself, the audience over-indexes on Kia Sportage (45.76×), Bottega Veneta (21.69×), Jimmy Choo (23.37×), and Versace (15.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Céline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.