Rascasse Audience Intelligence

Conceptual art Audience in United States

A data profile of the people who buy, follow and care about Conceptual art in United States — modelled from more than twelve digital signal sources. Conceptual art has an estimated audience of 18,421,008 people in United States.

The average Conceptual art fan in United States is 39.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Conceptual art profile in United States.

Audience size
18.4M
in United States
Gender
61.1%
38.9% male
Age
39.1
average years
Country rank
#1820
Topic in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Conceptual art fans

61.1% are female, 38.9% are male, average age 39.1.

Fig. 02

Gender split

61.1%
Female
38.9%
Male
Demographic split for Conceptual art audience in United States
MetricValue
Female61.1%
Male38.9%
Average age39.1
Estimated audience size18,421,008
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Conceptual art audience in United States
Age bracketShare%
16-1923%
20-2918%
30-3917%
40-4919%
50+23%
Fig. 04

Worldwide distribution

22.2%

of the worldwide Conceptual art audience comes from United States.

Worldwide audience distribution share by country for Conceptual art
CountryShare
United States22.2%
United Kingdom5.6%
China5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Conceptual art audience in United States is strongest.

Fig. 05

Top regions by affinity

Conceptual art fans by region: top regions in United States
#RegionReachAffinity×
01California~3M1.52×
02Utah~200K1.48×
03Washington~500K1.31×
04Georgia~700K1.21×
05Oregon~200K1.17×
06Texas~2M1.15×
07Hawaii~90K1.13×
08New York~1M1.11×
09Idaho~100K1.10×
10Virginia~500K1.09×
11Louisiana~300K1.07×
12New Mexico~100K1.05×
13Rhode Island~60K1.05×
14North Carolina~600K1.04×
15Maryland~300K1.04×
16Alabama~300K1.04×
17Oklahoma~200K1.04×
18Vermont~30K1.04×
19Colorado~300K1.03×
20Arkansas~200K1.03×
21Kansas~100K1.02×
22Alaska~40K1.02×
23Arizona~400K1.00×
24Florida~1M0.99×
25New Jersey~500K0.99×
26Pennsylvania~600K0.98×
27Nevada~200K0.98×
28Illinois~600K0.97×
29Missouri~300K0.97×
30Montana~50K0.97×
31Kentucky~200K0.96×
32Tennessee~400K0.95×
33South Carolina~300K0.95×
34North Dakota~40K0.95×
35Massachusetts~300K0.94×
36Minnesota~200K0.93×
37Connecticut~200K0.93×
38West Virginia~80K0.93×
39Maine~60K0.93×
40Michigan~400K0.92×
41Washington, District of Columbia~50K0.92×
42South Dakota~40K0.92×
43Mississippi~100K0.91×
44Ohio~500K0.90×
45Indiana~300K0.89×
46Wisconsin~200K0.88×
47New Hampshire~60K0.88×
48Nebraska~80K0.87×
49Delaware~40K0.87×
50Iowa~100K0.85×
Fig. 06

Affinity by region

Affinity by region — Conceptual art, United States
0.85×1.00×1.52×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Conceptual art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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