A data profile of the people who buy, follow and care about David Choe in United States — modelled from more than twelve digital signal sources. David Choe has an estimated audience of 271,855 people in United States.
The average David Choe fan in United States is 26.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include New York Knicks, Moto Guzzi, Piaggio, with strongest over-indexing on New York Knicks (1.5× the country average).
Demographically, the David Choe audience skews more male with an average age of 26.8, and over-indexes on personality traits such as Indulgence, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 4 brand affinities and 50 regions tracked by Rascasse.
The typical David Choe fan in United States is more male, around 26.8 years old, with strong Indulgence tendencies and a notable affinity for New York Knicks.
The key figures that characterise the David Choe profile in United States.
27.9% are female, 72.1% are male, average age 26.8.
| Metric | Value |
|---|---|
| Female | 27.9% |
| Male | 72.1% |
| Average age | 26.8 |
| Estimated audience size | 271,855 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 29% | |
| 30-39 | 20% | |
| 40-49 | 3% | |
| 50+ | 0% |
Where the David Choe audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~60K | 2.03× | |
| 02 | Hawaii | ~2K | 1.97× | |
| 03 | Oregon | ~5K | 1.66× | |
| 04 | Washington | ~8K | 1.56× | |
| 05 | Nevada | ~4K | 1.42× | |
| 06 | New York | ~20K | 1.33× | |
| 07 | Colorado | ~5K | 1.29× | |
| 08 | Arizona | ~6K | 1.23× | |
| 09 | Massachusetts | ~6K | 1.19× | |
| 10 | Utah | ~3K | 1.19× | |
| 11 | Alaska | <1K | 1.12× | |
| 12 | Vermont | <1K | 1.11× | |
| 13 | Washington, District of Columbia | <1K | 1.10× | |
| 14 | Rhode Island | <1K | 1.07× | |
| 15 | New Jersey | ~7K | 1.05× | |
| 16 | Connecticut | ~3K | 1.05× | |
| 17 | Montana | <1K | 1.04× | |
| 18 | Illinois | ~9K | 1.03× | |
| 19 | Minnesota | ~4K | 1.03× | |
| 20 | Maine | <1K | 1.03× | |
| 21 | Maryland | ~4K | 1.02× | |
| 22 | New Mexico | ~1K | 1.02× | |
| 23 | Idaho | ~1K | 0.97× | |
| 24 | New Hampshire | <1K | 0.97× | |
| 25 | Texas | ~20K | 0.96× | |
| 26 | Virginia | ~6K | 0.94× | |
| 27 | Pennsylvania | ~8K | 0.91× | |
| 28 | Georgia | ~7K | 0.89× | |
| 29 | Michigan | ~6K | 0.89× | |
| 30 | Missouri | ~4K | 0.88× | |
| 31 | Oklahoma | ~2K | 0.88× | |
| 32 | Delaware | <1K | 0.87× | |
| 33 | North Dakota | <1K | 0.86× | |
| 34 | Indiana | ~4K | 0.85× | |
| 35 | Wisconsin | ~3K | 0.85× | |
| 36 | Kansas | ~2K | 0.85× | |
| 37 | Nebraska | ~1K | 0.85× | |
| 38 | North Carolina | ~6K | 0.84× | |
| 39 | Tennessee | ~4K | 0.83× | |
| 40 | Florida | ~10K | 0.82× | |
| 41 | South Dakota | <1K | 0.82× | |
| 42 | Iowa | ~2K | 0.81× | |
| 43 | Kentucky | ~3K | 0.79× | |
| 44 | Arkansas | ~2K | 0.79× | |
| 45 | Ohio | ~6K | 0.78× | |
| 46 | Louisiana | ~3K | 0.77× | |
| 47 | West Virginia | <1K | 0.77× | |
| 48 | South Carolina | ~3K | 0.72× | |
| 49 | Alabama | ~3K | 0.71× | |
| 50 | Mississippi | ~1K | 0.68× |
The strongest cross-interests of the David Choe audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Piaggio | Cars & Mobility | 3.24× | ||
| 02 | Moto Guzzi | Cars & Mobility | 2.65× | ||
| 03 | Wizz Air | Travel & Leisure | 2.46× | ||
| 04 | New York Knicks | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.16× | |
| Patriotism | CONSERVATISM | 1.16× | |
| Risk Appetite | THRILL | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.90× | |
| Family Orientation | CONSERVATISM | 0.93× | |
| Social Media Usage | JOY | 0.96× |
David Choe has an estimated audience of 271,855 people in United States, concentrated in California and Texas.
27.9% of David Choe fans are female, 72.1% are male, with an average age of 26.8 years.
David Choe fans show strongest brand affinity for New York Knicks (1.5×), Moto Guzzi (2.65×), and Piaggio (3.24×) over the country average.
David Choe fans in United States are most concentrated in California (reach ~60K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for David Choe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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