Department of Human Services (Australia) Audience in United States
Department of Human Services (Australia) has an estimated audience of 365,239 people in United States. 73.9% are female, 26.1% are male, average age 42.6. Top regions: Tennessee, Illinois, Michigan. Top brand affinities: Saving, Nasal cavity, Lebanese cuisine, Overboard (film), Omaha Storm Chasers.
The average Department of Human Services (Australia) fan in United States is 42.6 years old, more female, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Illinois, Michigan. Top brand affinities include Saving, Nasal cavity, Lebanese cuisine, with strongest over-indexing on Saving (1.61× the country average). Demographically, the Department of Human Services (Australia) audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party
Demographics of Department of Human Services (Australia) fans
| Metric | Value |
|---|---|
| Female | 73.9% |
| Male | 26.1% |
| Average age | 42.6 |
| Estimated audience size | 365,239 |
Audience persona
The typical Department of Human Services (Australia) fan in United States is more female, around 42.6 years old, with strong Family Orientation tendencies and a notable affinity for Saving.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Tennessee | 58,127 | 7.93× |
| Illinois | 40,885 | 3.36× |
| Michigan | 22,615 | 2.37× |
| Arkansas | 20,310 | 6.75× |
| Oregon | 13,422 | 3.21× |
| Oklahoma | 11,699 | 2.88× |
| Pennsylvania | 10,849 | 0.88× |
| Iowa | 10,274 | 3.41× |
| California | 10,119 | 0.25× |
| Mississippi | 9,300 | 3.09× |
| Georgia | 8,961 | 0.8× |
| Texas | 8,719 | 0.28× |
| Colorado | 6,941 | 1.21× |
| Hawaii | 5,079 | 3.24× |
| Maryland | 3,761 | 0.6× |
| Minnesota | 3,112 | 0.59× |
| Virginia | 2,860 | 0.32× |
| Rhode Island | 2,828 | 2.43× |
| Florida | 2,340 | 0.09× |
| New Jersey | 2,291 | 0.25× |
| New York | 2,112 | 0.1× |
| North Carolina | 1,907 | 0.17× |
| Alabama | 1,660 | 0.33× |
| Wisconsin | 1,514 | 0.28× |
| Washington, District of Columbia | 1,393 | 1.27× |
| Missouri | 1,363 | 0.23× |
| Ohio | 1,334 | 0.12× |
| Indiana | 1,289 | 0.19× |
| Washington | 1,141 | 0.16× |
| Kentucky | 919 | 0.2× |
| Louisiana | 917 | 0.19× |
| South Carolina | 694 | 0.13× |
| New Mexico | 671 | 0.37× |
| Maine | 658 | 0.5× |
| Nebraska | 645 | 0.35× |
| Arizona | 630 | 0.08× |
| Massachusetts | 596 | 0.08× |
| West Virginia | 588 | 0.35× |
| Nevada | 566 | 0.16× |
| Utah | 436 | 0.13× |
| Kansas | 362 | 0.13× |
| South Dakota | 343 | 0.41× |
| New Hampshire | 303 | 0.21× |
| Connecticut | 254 | 0.07× |
| North Dakota | 187 | 0.25× |
| Montana | 170 | 0.17× |
| Idaho | 140 | 0.08× |
| Delaware | 108 | 0.11× |
| Alaska | 60 | 0.08× |
| Wyoming | 52 | 0.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Saving | 1.61× | Business & Career |
| Nasal cavity | 1.71× | Health |
| Lebanese cuisine | 1.57× | Food & Beverages |
| Overboard (film) | 1.59× | Movies & TV |
| Omaha Storm Chasers | 2.56× | Sports |
| Jorja Fox | 1.83× | Movies & TV |
| Indiana University School of Medicine | 1.82× | Business & Career |
| James Butler (American football) | 2.94× | Sports |
| Cachaça | 1.75× | Food & Beverages |
| Cake Craft and Decoration | 1.54× | Food & Beverages |
| Nasi goreng | 2.6× | Food & Beverages |
| Sentosa | 1.55× | Travel & Leisure |
| Lacey Turner | 3.08× | Movies & TV |
| Caza | 1.59× | Arts & Culture |
| Irtra | 2.26× | |
| Elizabeth Hoyt | 1.51× | Literature |
| Pisco Sour | 1.65× | Food & Beverages |
| The Macallan distillery | 1.52× | Food & Beverages |
| University of Cádiz | 1.53× | Business & Career |
| iPhone.am | 1.74× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.88 |
| Need for Security | CONSERVATISM | 1.3 |
| Price Sensitivity | PREMIUM | 1.24 |
| Career Orientation | POWER | 1.12 |
| Community Orientation | OPEN | 1.09 |
| Spirituality | BALANCE | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 87.1% |
| Australia | 12.8% |
| Germany | 0.1% |
See Department of Human Services (Australia) audiences in other countries
- Department of Human Services (Australia) — Germany
- Department of Human Services (Australia) — United Kingdom
- Department of Human Services (Australia) — France
- Department of Human Services (Australia) — Italy
- Department of Human Services (Australia) — Spain
- Department of Human Services (Australia) — Brazil
- Department of Human Services (Australia) — Japan
- Department of Human Services (Australia) — South Korea
- Department of Human Services (Australia) — India
More Politics & Society audiences in United States
- Department of Motor Vehicles (20,323,665)
- SSA (17,557,089)
- FAFSA (14,175,776)
- AARP (12,709,235)
- United States Army (12,106,369)
Frequently asked questions
How many fans does Department of Human Services (Australia) have in United States?
Department of Human Services (Australia) has an estimated audience of 365,239 people in United States, concentrated in Tennessee and Illinois.
What is the gender split and age of Department of Human Services (Australia) fans?
73.9% of Department of Human Services (Australia) fans are female, 26.1% are male, with an average age of 42.6 years.
Which brands do Department of Human Services (Australia) fans like most?
Department of Human Services (Australia) fans show strongest brand affinity for Saving (1.61×), Nasal cavity (1.71×), and Lebanese cuisine (1.57×) over the country average.
Where do Department of Human Services (Australia) fans live in United States?
Department of Human Services (Australia) fans in United States are most concentrated in Tennessee (reach 58,127), Illinois (reach 40,885), and Michigan (reach 22,615). These three regions account for the largest share of the active audience.
What other brands do Department of Human Services (Australia) fans also like?
Beyond Department of Human Services (Australia) itself, the audience over-indexes on Nasal cavity (1.71×), Lebanese cuisine (1.57×), Overboard (film) (1.59×), and Omaha Storm Chasers (2.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Department of Human Services (Australia). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.