Rascasse Audience Intelligence

Dried fruit Audience in United States

A data profile of the people who buy, follow and care about Dried fruit in United States — modelled from more than twelve digital signal sources. Dried fruit has an estimated audience of 5,072,016 people in United States.

The average Dried fruit fan in United States is 41.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Food & Beverages · Type: Topic · Subtype: Dish

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dried fruit profile in United States.

Audience size
5.1M
in United States
Gender
60.5%
39.5% male
Age
41.8
average years
Country rank
#6618
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dried fruit fans

60.5% are female, 39.5% are male, average age 41.8.

Fig. 02

Gender split

60.5%
Female
39.5%
Male
Demographic split for Dried fruit audience in United States
MetricValue
Female60.5%
Male39.5%
Average age41.8
Estimated audience size5,072,016
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Dried fruit audience in United States
Age bracketShare%
16-1915%
20-2917%
30-3919%
40-4921%
50+27%
Fig. 04

Worldwide distribution

18.9%

of the worldwide Dried fruit audience comes from United States.

Worldwide audience distribution share by country for Dried fruit
CountryShare
United States18.9%
Taiwan6.9%
Italy4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dried fruit audience in United States is strongest.

Fig. 05

Top regions by affinity

Dried fruit fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~200K1.20×
02Virginia~100K1.18×
03Connecticut~60K1.17×
04California~600K1.16×
05New York~300K1.13×
06Texas~500K1.11×
07Georgia~200K1.11×
08Washington~100K1.11×
09Massachusetts~100K1.11×
10Maryland~100K1.10×
11Michigan~100K1.07×
12Illinois~200K1.05×
13North Carolina~200K1.04×
14Arkansas~40K1.04×
15Kansas~40K1.04×
16Oregon~60K1.03×
17Indiana~90K1.02×
18Nebraska~30K1.02×
19Rhode Island~20K1.01×
20Missouri~80K1.00×
21Mississippi~40K1.00×
22Hawaii~20K1.00×
23Pennsylvania~200K0.99×
24Ohio~200K0.99×
25Iowa~40K0.99×
26New Hampshire~20K0.99×
27South Dakota~10K0.99×
28Florida~300K0.98×
29Tennessee~100K0.98×
30North Dakota~10K0.98×
31South Carolina~70K0.97×
32Minnesota~70K0.97×
33Kentucky~60K0.97×
34Utah~40K0.97×
35Maine~20K0.97×
36Wisconsin~70K0.96×
37Louisiana~60K0.96×
38Delaware~10K0.96×
39New Mexico~20K0.95×
40Idaho~20K0.95×
41Alaska~10K0.95×
42West Virginia~20K0.94×
43Vermont~8K0.94×
44Arizona~100K0.93×
45Oklahoma~50K0.93×
46Nevada~50K0.93×
47Colorado~70K0.92×
48Alabama~60K0.92×
49Montana~10K0.90×
50Washington, District of Columbia~10K0.88×
Fig. 06

Affinity by region

Affinity by region — Dried fruit, United States
0.88×1.00×1.20×
Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Dried fruit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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