Sandwich Audience in United States

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Sandwich has an estimated audience of 34,833,415 people in United States. 56.6% are female, 43.4% are male, average age 39.1. Top regions: California, New York, Texas. Top brand affinities: Subway, Texas Roadhouse, Popeyes Louisiana Kitchen, Chick-fil-A, Burger King.

The average Sandwich fan in United States is 39.1 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Subway, Texas Roadhouse, Popeyes Louisiana Kitchen, with strongest over-indexing on Subway (2.06× the country average). Demographically, the Sandwich audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Sandwich fans

Demographic split for Sandwich audience in United States
MetricValue
Female56.6%
Male43.4%
Average age39.1
Estimated audience size34,833,415

Audience persona

The typical Sandwich fan in United States is more female, around 39.1 years old, with strong Extroversion tendencies and a notable affinity for Subway.

Top regions in United States

Top regions ranked by reach for Sandwich in United States
RegionReachAffinity
California6,837,7981.79×
New York5,622,2282.89×
Texas3,325,2931.11×
Florida2,066,8450.88×
Illinois1,304,1701.12×
Washington1,174,5631.68×
Massachusetts974,3111.42×
Colorado943,6601.72×
Arizona890,9581.25×
Pennsylvania864,7560.74×
North Carolina862,1270.82×
New Jersey837,2170.95×
Virginia825,9100.97×
Georgia824,4210.77×
Oregon749,5751.88×
Michigan677,5260.74×
Ohio657,4640.61×
Missouri560,3851×
Tennessee505,0490.72×
Maryland473,3470.79×
Minnesota435,6210.87×
Nevada413,2231.23×
Wisconsin391,7880.75×
Indiana387,8980.61×
Utah375,9261.21×
South Carolina371,7060.71×
Louisiana328,2140.73×
Connecticut326,6820.94×
Oklahoma305,1940.79×
Alabama279,2350.57×
Kentucky240,9650.55×
Kansas239,1080.87×
Hawaii231,9741.55×
Washington, District of Columbia207,5631.98×
Arkansas186,4500.65×
Idaho180,0461.03×
Iowa168,4510.59×
New Mexico159,1190.91×
Maine146,8891.18×
New Hampshire132,6360.97×
Mississippi132,4750.46×
Rhode Island131,6611.19×
Nebraska130,2110.75×
Montana94,4970.98×
Vermont91,6091.5×
West Virginia67,5030.42×
Alaska59,6780.8×
Delaware51,4820.54×
South Dakota42,4160.53×
North Dakota40,2370.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sandwich audience
BrandAffinityCategory
Subway2.06×Food & Beverages
Texas Roadhouse1.85×Food & Beverages
Popeyes Louisiana Kitchen3.48×Food & Beverages
Chick-fil-A1.69×Food & Beverages
Burger King1.78×Food & Beverages
7-Eleven2.11×Shopping
Taco Bell1.56×Food & Beverages
Google Docs1.52×Internet & Social Media
Jack in the Box2.39×Food & Beverages
Five Guys2.4×Food & Beverages
LongHorn Steakhouse2.2×Food & Beverages
QuikTrip2.23×Shopping
KFC1.68×Food & Beverages
Panera Bread1.51×Food & Beverages
Buffalo Wild Wings1.52×Food & Beverages
Chipotle Mexican Grill1.51×Food & Beverages
Arby's1.92×Food & Beverages
Del Taco3.53×Food & Beverages
NBA playoffs1.51×Sports
Whataburger1.79×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sandwich audience
TraitClusterScore
ExtroversionTHRILL1.3
IndulgenceJOY1.24
Convenience OrientationPREMIUM1.19
Urban LifestyleOPEN1.14
Healthy LifestyleBALANCE1.13
Social Media UsageJOY1.13

Worldwide distribution

Worldwide audience distribution share by country for Sandwich
CountryShare
United States26.2%
Brazil6.2%
Japan6.2%

See Sandwich audiences in other countries

More Dish audiences in United States

Frequently asked questions

How many fans does Sandwich have in United States?

Sandwich has an estimated audience of 34,833,415 people in United States, concentrated in California and New York.

What is the gender split and age of Sandwich fans?

56.6% of Sandwich fans are female, 43.4% are male, with an average age of 39.1 years.

Which brands do Sandwich fans like most?

Sandwich fans show strongest brand affinity for Subway (2.06×), Texas Roadhouse (1.85×), and Popeyes Louisiana Kitchen (3.48×) over the country average.

Where do Sandwich fans live in United States?

Sandwich fans in United States are most concentrated in California (reach 6,837,798), New York (reach 5,622,228), and Texas (reach 3,325,293). These three regions account for the largest share of the active audience.

What other brands do Sandwich fans also like?

Beyond Sandwich itself, the audience over-indexes on Texas Roadhouse (1.85×), Popeyes Louisiana Kitchen (3.48×), Chick-fil-A (1.69×), and Burger King (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sandwich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.