Electoral reform Audience in United States
Electoral reform has an estimated audience of 479,676 people in United States. 50.2% are female, 49.8% are male, average age 47.2. Top brand affinities: Mojinos Escozíos, Habtamu Wondimu, John Kearns, Somerset, Kentucky, Staycation.
Top brand affinities include Mojinos Escozíos, Habtamu Wondimu, John Kearns, with strongest over-indexing on Mojinos Escozíos (19.03× the country average). Demographically, the Electoral reform audience skews balanced with an average age of 47.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.
Category: Politics & Society · Type: Topic
Demographics of Electoral reform fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 47.2 |
| Estimated audience size | 479,676 |
Audience persona
The typical Electoral reform fan in United States is balanced, around 47.2 years old, with strong Risk Appetite tendencies and a notable affinity for Mojinos Escozíos.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mojinos Escozíos | 19.03× | Music & Radio |
| Habtamu Wondimu | 17.52× | Politics & Society |
| John Kearns | 16.53× | Movies & TV |
| Somerset, Kentucky | 16.53× | Travel & Leisure |
| Staycation | 16.53× | Home & Garden |
| Esenyurt | 14.99× | Travel & Leisure |
| Huisgenoot | 13.94× | News |
| Wedding Favors shop | 12.67× | Kids & Family |
| McGill University Faculty of Law | 12.48× | Business & Career |
| ESIEE Paris | 12.02× | Business & Career |
| Wise Girl (film) | 11.48× | Movies & TV |
| Aerobic kickboxing | 11.31× | Sports |
| Gogomantv | 11.31× | Internet & Social Media |
| Final Fantasy I | 10.42× | Games |
| Elsword | 10.41× | Games |
| Riedel (glass manufacturer) | 9.93× | Home & Garden |
| ESignal | 9.72× | Technology & Electronics |
| Paleo Grubs | 9.7× | Food & Beverages |
| REC TEC Grills | 9.31× | Sports |
| Isla Holbox | 9.25× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.83 |
| Luxury Orientation | PREMIUM | 1.85 |
| Tradition | CONSERVATISM | 1.59 |
| Sustainability | BALANCE | 1.46 |
| Mindfulness | BALANCE | 1.46 |
| Community Orientation | OPEN | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 74.6% |
| United Kingdom | 15.1% |
| Canada | 4.9% |
See Electoral reform audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Electoral reform. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.