Elf Audience in United States
Elf has an estimated audience of 3,890,498 people in United States. 65.4% are female, 34.6% are male, average age 39.5. Top brand affinities: Keene, New Hampshire, Mathcore, Holly Hagan, Ghar (film), Maggi goreng.
Top brand affinities include Keene, New Hampshire, Mathcore, Holly Hagan, with strongest over-indexing on Keene, New Hampshire (675.0× the country average). Demographically, the Elf audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Extroversion, Price Sensitivity.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Elf fans
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 39.5 |
| Estimated audience size | 3,890,498 |
Audience persona
The typical Elf fan in United States is more female, around 39.5 years old, with strong Extroversion tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675.0× | Travel & Leisure |
| Mathcore | 18.06× | Music & Radio |
| Holly Hagan | 17.22× | Movies & TV |
| Ghar (film) | 16.72× | Movies & TV |
| Maggi goreng | 16.65× | Food & Beverages |
| Evan Tanner | 16.61× | Sports |
| Eurail | 16.57× | Cars & Mobility |
| The Historian | 16.49× | Literature |
| Mie goreng | 16.06× | Food & Beverages |
| Gilvan Rural District | 15.69× | Travel & Leisure |
| Hamar | 15.3× | Travel & Leisure |
| National Chiao Tung University | 14.72× | Business & Career |
| GuitarTricks.com | 14.71× | Music & Radio |
| Greeicy Rendón | 14.59× | Movies & TV |
| Hamat | 13.95× | Travel & Leisure |
| Hayle | 13.71× | Travel & Leisure |
| Gholam-Hossein Banan | 13.35× | Music & Radio |
| charvel guitars | 12.76× | Music & Radio |
| El Hijo del Santo | 12.69× | Sports |
| Elizabeth Haynes | 12.41× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.2 |
| Price Sensitivity | PREMIUM | 1.18 |
| Creativity | OPEN | 1.09 |
| Luxury Orientation | PREMIUM | 1.09 |
| Healthy Lifestyle | BALANCE | 1.03 |
| Indulgence | JOY | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.5% |
| United Kingdom | 19.7% |
| Italy | 9.6% |
See Elf audiences in other countries
More Movies & TV audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for Elf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.