Rascasse Audience Intelligence

The Historian Audience in United States

A data profile of the people who buy, follow and care about The Historian in United States — modelled from more than twelve digital signal sources. The Historian has an estimated audience of 310,783 people in United States.

#569among Book / Manga / Comic in United States#1215in Literature

The average The Historian fan in United States is 45.5 years old, more male, and lives primarily in Michigan.

The audience is concentrated in Michigan, Tennessee, California.

Top brand affinities include Antique shop, Donald Trump, X, with strongest over-indexing on Antique shop (49.7× the country average).

Demographically, the The Historian audience skews more male with an average age of 45.5, and over-indexes on personality traits such as Tradition, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Historian fan in United States is more male, around 45.5 years old, with strong Tradition tendencies and a notable affinity for Antique shop.

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Historian profile in United States.

Audience size
311K
in United States
Gender
38.0%♀
62.0% male
Age
45.5
average years
Country rank
#47462
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Historian fans

38.0% are female, 62.0% are male, average age 45.5.

Fig. 02

Gender split

38.0%
Female
62.0%
Male
Demographic split for The Historian audience in United States
MetricValue
Female38.0%
Male62.0%
Average age45.5
Estimated audience size310,783
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the The Historian audience in United States
Age bracketShare%
16-197%
20-2913%
30-3920%
40-4928%
50+32%
Fig. 04

Worldwide distribution

46.9%

of the worldwide The Historian audience comes from United States.

Worldwide audience distribution share by country for The Historian
CountryShare
United States46.9%
Brazil37.5%
United Kingdom4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Historian audience in United States is strongest.

Fig. 05

Top regions by affinity

The Historian fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~40K4.90×
02Tennessee~30K4.20×
03Indiana~9K1.65×
04New York~20K1.33×
05Colorado~5K1.11×
06Utah~3K1.09×
07Oregon~4K1.07×
08Georgia~10K1.02×
09Washington~6K1.02×
10Idaho~2K1.02×
11Maine~1K1.01×
12Washington, District of Columbia<1K1.01×
13Montana<1K1.01×
14Arkansas~3K1.00×
15New Mexico~2K0.99×
16Alaska<1K0.99×
17Vermont<1K0.99×
18Illinois~10K0.95×
19Louisiana~4K0.95×
20West Virginia~1K0.95×
21New Hampshire~1K0.94×
22North Dakota<1K0.94×
23Kentucky~4K0.92×
24South Dakota<1K0.92×
25Missouri~5K0.91×
26Delaware<1K0.91×
27Rhode Island<1K0.90×
28Virginia~7K0.89×
29Minnesota~4K0.89×
30Alabama~4K0.89×
31Wisconsin~4K0.88×
32Oklahoma~3K0.88×
33Kansas~2K0.88×
34Nebraska~1K0.88×
35South Carolina~4K0.87×
36Connecticut~3K0.87×
37Mississippi~2K0.87×
38North Carolina~8K0.86×
39Massachusetts~5K0.86×
40Hawaii~1K0.86×
41Iowa~2K0.84×
42Maryland~4K0.82×
43Pennsylvania~8K0.80×
44Ohio~8K0.80×
45Nevada~2K0.78×
46Arizona~5K0.77×
47New Jersey~6K0.76×
48Texas~20K0.74×
49Florida~10K0.70×
50California~20K0.69×
Fig. 06

Affinity by region

Affinity by region — The Historian, United States
0.69×1.00×4.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Historian audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Historian audience
#·InterestCategoryAffinity×
01Antique shopHome & Garden49.70×
02Renewable energyBusiness & Career4.67×
03Hardware storeHome & Garden4.47×
04Local newsNews4.31×
05RedditInternet & Social Media3.94×
06Breaking newsMovies & TV3.93×
07Donald TrumpPolitics & Society3.63×
08CNNMovies & TV3.29×
09XInternet & Social Media3.20×
10InsuranceBusiness & Career2.96×
11EBayShopping2.95×
12WalmartShopping2.91×
13Documentary moviesMovies & TV2.91×
14BankingBusiness & Career2.81×
15MedicineBusiness & Career2.70×
16SmartphonesTechnology & Electronics2.69×
17Home improvementHome & Garden2.66×
18RecipesFood & Beverages2.66×
19Alcoholic beveragesFood & Beverages2.49×
20CookingFood & Beverages2.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Historian audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Historian audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM3.38×
Need for SecurityCONSERVATISM2.96×
Family OrientationCONSERVATISM2.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Historian audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.42×
MindfulnessBALANCE0.56×
ExtroversionTHRILL0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Historian have in United States?

The Historian has an estimated audience of 310,783 people in United States, concentrated in Michigan and Tennessee.

02

What is the gender split and age of The Historian fans?

38.0% of The Historian fans are female, 62.0% are male, with an average age of 45.5 years.

03

Which brands do The Historian fans like most?

The Historian fans show strongest brand affinity for Antique shop (49.7×), Donald Trump (3.63×), and X (3.2×) over the country average.

04

Where do The Historian fans live in United States?

The Historian fans in United States are most concentrated in Michigan (reach ~40K), Tennessee (reach ~30K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do The Historian fans also like?

Beyond The Historian itself, the audience over-indexes on Donald Trump (3.63×), X (3.2×), Breaking news (3.93×), and Local news (4.31×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See The Historian audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Historian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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