Ethical banking Audience in United States
Ethical banking has an estimated audience of 348,642 people in United States. 56.9% are female, 43.1% are male, average age 37.2. Top regions: California, New York, Texas.
The average Ethical banking fan in United States is 37.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas.
Category: Business & Career · Type: Topic
Demographics of Ethical banking fans
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 37.2 |
| Estimated audience size | 348,642 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 17,181 | 0.45× |
| New York | 10,047 | 0.52× |
| Texas | 5,465 | 0.18× |
| Florida | 5,276 | 0.22× |
| Illinois | 4,150 | 0.36× |
| Mississippi | 3,599 | 1.25× |
| Massachusetts | 3,339 | 0.49× |
| Washington | 3,259 | 0.47× |
| Louisiana | 3,200 | 0.71× |
| Arkansas | 3,197 | 1.11× |
| Oklahoma | 3,127 | 0.81× |
| Kentucky | 3,077 | 0.7× |
| Pennsylvania | 3,017 | 0.26× |
| Alabama | 2,978 | 0.61× |
| North Carolina | 2,978 | 0.28× |
| Ohio | 2,966 | 0.28× |
| Alaska | 2,965 | 3.98× |
| Tennessee | 2,837 | 0.41× |
| South Carolina | 2,817 | 0.54× |
| Indiana | 2,745 | 0.43× |
| Kansas | 2,744 | 1.0× |
| Idaho | 2,743 | 1.57× |
| Georgia | 2,743 | 0.26× |
| Michigan | 2,741 | 0.3× |
| Virginia | 2,704 | 0.32× |
| New Jersey | 2,684 | 0.3× |
| Missouri | 2,658 | 0.47× |
| Arizona | 2,626 | 0.37× |
| Hawaii | 2,621 | 1.75× |
| Iowa | 2,605 | 0.91× |
| Montana | 2,584 | 2.67× |
| Colorado | 2,528 | 0.46× |
| Wisconsin | 2,517 | 0.48× |
| Maryland | 2,498 | 0.42× |
| North Dakota | 2,484 | 3.47× |
| New Hampshire | 2,448 | 1.78× |
| Minnesota | 2,436 | 0.49× |
| Nebraska | 2,397 | 1.37× |
| Connecticut | 2,393 | 0.68× |
| New Mexico | 2,384 | 1.36× |
| Nevada | 2,377 | 0.71× |
| Rhode Island | 2,364 | 2.13× |
| Maine | 2,362 | 1.89× |
| Oregon | 2,346 | 0.59× |
| Utah | 2,332 | 0.75× |
| Vermont | 2,325 | 3.8× |
| Delaware | 2,117 | 2.2× |
| Washington, District of Columbia | 1,528 | 1.46× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.7% |
| Germany | 10.3% |
| Japan | 8.7% |
See Ethical banking audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ethical banking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.