Frieze Art Fair Audience in United States

Frieze Art Fair logo

Frieze Art Fair has an estimated audience of 1,371,798 people in United States. 56.8% are female, 43.2% are male, average age 33.5. Top regions: New York, California, Florida.

The average Frieze Art Fair fan in United States is 33.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida.

Category: Arts & Culture · Type: POI · Subtype: Museum

Demographics of Frieze Art Fair fans

Demographic split for Frieze Art Fair audience in United States
MetricValue
Female56.8%
Male43.2%
Average age33.5
Estimated audience size1,371,798

Top regions in United States

Top regions ranked by reach for Frieze Art Fair in United States
RegionReachAffinity
New York393,4395.13×
California323,5902.15×
Florida54,2780.58×
Texas40,8940.35×
New Jersey32,3360.93×
Illinois28,0610.61×
Massachusetts23,8940.88×
Pennsylvania21,5900.47×
Virginia19,2510.58×
Georgia14,5590.34×
Connecticut14,0701.02×
North Carolina12,7210.31×
Washington12,4950.45×
Arizona12,3910.44×
Ohio12,0200.28×
Kentucky11,4040.66×
Oregon10,7960.69×
Colorado10,5220.49×
Mississippi10,4250.92×
Michigan10,3490.29×
Louisiana10,2230.58×
Maryland10,0190.42×
Missouri9,1730.41×
Alabama9,1350.48×
Tennessee9,0660.33×
Arkansas8,5800.76×
Oklahoma8,3910.55×
West Virginia7,8701.23×
South Carolina7,5610.37×
Utah7,4520.61×
Washington, District of Columbia7,4221.8×
Indiana7,3660.29×
Kansas7,3640.68×
Idaho7,3631.07×
South Dakota7,2652.29×
Montana7,2061.89×
Minnesota7,1850.37×
Hawaii7,0331.19×
Iowa6,9910.62×
Nevada6,9860.53×
Wyoming6,7573.32×
Wisconsin6,7550.33×
Nebraska6,7390.98×
North Dakota6,5792.33×
New Hampshire6,5691.22×
New Mexico6,3990.93×
Rhode Island6,3441.45×
Maine6,3401.29×
Vermont6,2392.59×
Delaware5,6811.5×

Worldwide distribution

Worldwide audience distribution share by country for Frieze Art Fair
CountryShare
China20.4%
United States16.8%
Japan8.7%

See Frieze Art Fair audiences in other countries

More Museum audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Frieze Art Fair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.