Rascasse Audience Intelligence

GAZ Target Market in United States

A data profile of the people who buy, follow and care about GAZ in United States — modelled from more than twelve digital signal sources. GAZ has an estimated audience of 822,653 people in United States.

The average GAZ fan in United States is 42.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Cars & Mobility · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the GAZ profile in United States.

Audience size
823K
in United States
Gender
57.6%
42.4% male
Age
42.0
average years
Country rank
#26979
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of GAZ

57.6% are female, 42.4% are male, average age 42.0.

Fig. 02

Gender split

57.6%
Female
42.4%
Male
Demographic split for GAZ audience in United States
MetricValue
Female57.6%
Male42.4%
Average age42.0
Estimated audience size822,653
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the GAZ audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3923%
40-4928%
50+21%
Fig. 04

Worldwide distribution

14.5%

of the worldwide GAZ audience comes from United States.

Worldwide audience distribution share by country for GAZ
CountryShare
Poland15.3%
United States14.5%
France11.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the GAZ audience in United States is strongest.

Fig. 05

Top regions by affinity

GAZ customers by region in United States
#RegionReachAffinity×
01Vermont~2K1.56×
02New York~60K1.36×
03Massachusetts~20K1.33×
04New Jersey~20K1.14×
05Maine~3K1.13×
06New Hampshire~4K1.11×
07Pennsylvania~30K1.10×
08Delaware~2K1.10×
09Kentucky~10K1.09×
10Indiana~20K1.07×
11Florida~60K1.05×
12Colorado~10K1.05×
13Oregon~10K1.05×
14Ohio~30K1.04×
15Oklahoma~10K1.04×
16Illinois~30K1.03×
17West Virginia~4K1.03×
18Alaska~2K1.03×
19Iowa~7K1.02×
20California~90K0.99×
21North Carolina~20K0.99×
22Connecticut~8K0.99×
23Washington~20K0.98×
24Nevada~8K0.98×
25New Mexico~4K0.98×
26Washington, District of Columbia~2K0.98×
27Maryland~10K0.97×
28South Dakota~2K0.97×
29Virginia~20K0.96×
30Michigan~20K0.95×
31Arizona~20K0.95×
32South Carolina~10K0.95×
33Arkansas~6K0.95×
34Montana~2K0.95×
35North Dakota~2K0.95×
36Rhode Island~2K0.94×
37Georgia~20K0.93×
38Idaho~4K0.93×
39Texas~70K0.92×
40Utah~7K0.91×
41Kansas~6K0.91×
42Missouri~10K0.90×
43Louisiana~10K0.90×
44Nebraska~4K0.90×
45Alabama~10K0.89×
46Mississippi~6K0.89×
47Hawaii~3K0.89×
48Tennessee~10K0.86×
49Wisconsin~10K0.86×
50Minnesota~10K0.83×
Fig. 06

Affinity by region

Affinity by region — GAZ, United States
0.83×1.00×1.56×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for GAZ. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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