Rascasse Audience Intelligence

Grindr Target Market in United States

A data profile of the people who buy, follow and care about Grindr in United States — modelled from more than twelve digital signal sources. Grindr has an estimated audience of 2,795,061 people in United States.

#3among Dating in United States#1112among Brand in United States#141in Internet & Social Media

The average Grindr fan in United States is 32.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Internet & Social Media · Type: Brand · Subtype: Dating

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Grindr profile in United States.

Audience size
2.8M
in United States
Gender
33.0%♀
67.0% male
Age
32.7
average years
Country rank
#10889
Brand in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Grindr

33.0% are female, 67.0% are male, average age 32.7.

Fig. 02

Gender split

33.0%
Female
67.0%
Male
Demographic split for Grindr audience in United States
MetricValue
Female33.0%
Male67.0%
Average age32.7
Estimated audience size2,795,061
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the Grindr audience in United States
Age bracketShare%
16-1936%
20-2923%
30-3916%
40-4914%
50+9%
Fig. 04

Worldwide distribution

28.7%

of the worldwide Grindr audience comes from United States.

Worldwide audience distribution share by country for Grindr
CountryShare
United States28.7%
Brazil10.5%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Grindr audience in United States is strongest.

Fig. 05

Top regions by affinity

Grindr customers by region in United States
#RegionReachAffinity×
01Montana~10K1.34×
02New Mexico~20K1.33×
03Maine~10K1.30×
04Nebraska~20K1.25×
05Kentucky~40K1.22×
06Louisiana~40K1.21×
07West Virginia~20K1.21×
08Rhode Island~10K1.15×
09Indiana~60K1.13×
10Vermont~5K1.12×
11Florida~200K1.11×
12Alabama~40K1.11×
13Oklahoma~30K1.10×
14South Dakota~7K1.10×
15North Dakota~6K1.10×
16Missouri~50K1.09×
17Tennessee~60K1.08×
18Iowa~20K1.08×
19Mississippi~20K1.08×
20Connecticut~30K1.05×
21Arkansas~20K1.04×
22Pennsylvania~90K1.03×
23Michigan~70K1.03×
24New Hampshire~10K1.03×
25Ohio~90K1.02×
26Massachusetts~50K1.02×
27Illinois~90K1.01×
28New York~100K0.99×
29Alaska~6K0.96×
30Nevada~20K0.95×
31North Carolina~80K0.94×
32South Carolina~40K0.92×
33Texas~200K0.91×
34Minnesota~40K0.91×
35Georgia~70K0.89×
36Wisconsin~40K0.89×
37Arizona~50K0.88×
38Washington, District of Columbia~7K0.88×
39Colorado~40K0.87×
40California~300K0.86×
41Virginia~60K0.84×
42Delaware~6K0.83×
43Oregon~30K0.82×
44Hawaii~9K0.82×
45Washington~40K0.81×
46New Jersey~50K0.79×
47Kansas~20K0.78×
48Idaho~10K0.78×
49Maryland~40K0.77×
50Utah~20K0.62×
Fig. 06

Affinity by region

Affinity by region — Grindr, United States
0.62×1.00×1.34×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Grindr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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