Halloweentown (film) Audience in United States

Halloweentown (film) logo

Halloweentown (film) has an estimated audience of 2,154,510 people in United States. 69.2% are female, 30.8% are male, average age 39.5. Top regions: California, Texas, Florida. Top brand affinities: Grinch, Dog breed, Vocal harmony, Bank account, Daiwa, Hiroshima.

The average Halloweentown (film) fan in United States is 39.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Grinch, Dog breed, Vocal harmony, with strongest over-indexing on Grinch (15.86× the country average). Demographically, the Halloweentown (film) audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Halloweentown (film) fans

Demographic split for Halloweentown (film) audience in United States
MetricValue
Female69.2%
Male30.8%
Average age39.5
Estimated audience size2,154,510

Audience persona

The typical Halloweentown (film) fan in United States is more female, around 39.5 years old, with strong Extroversion tendencies and a notable affinity for Grinch.

Top regions in United States

Top regions ranked by reach for Halloweentown (film) in United States
RegionReachAffinity
California231,5170.98×
Texas180,6160.98×
Florida111,8210.77×
New York101,5030.84×
Pennsylvania77,7841.07×
Oregon70,6892.86×
Illinois70,6580.98×
Ohio70,3491.06×
Washington61,4691.42×
North Carolina58,4570.9×
Georgia57,8270.87×
Michigan56,1661×
Tennessee49,8601.15×
Arizona47,5181.08×
Virginia46,9420.89×
Indiana43,6351.11×
New Jersey40,9850.75×
Massachusetts40,9610.96×
Missouri39,1991.13×
Kentucky33,7511.25×
Colorado32,9760.97×
South Carolina31,1080.96×
Alabama30,4041.01×
Maryland28,1090.76×
Wisconsin28,0420.87×
Louisiana27,2950.98×
Nevada27,2481.31×
Oklahoma26,1031.09×
Minnesota23,6700.77×
Connecticut21,5881×
Utah20,9091.08×
Iowa19,2871.09×
Arkansas18,0501.02×
Kansas16,9881×
Mississippi16,2630.92×
West Virginia12,8131.28×
Idaho11,1231.03×
Nebraska10,2350.95×
New Mexico9,1610.85×
New Hampshire8,4701×
Rhode Island7,5681.1×
Maine7,3740.96×
Hawaii5,9780.65×
Montana5,1400.86×
Delaware4,8290.81×
Washington, District of Columbia4,5080.7×
North Dakota3,8230.86×
South Dakota3,7930.76×
Alaska3,2950.71×
Vermont3,1920.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Halloweentown (film) audience
BrandAffinityCategory
Grinch15.86×Movies & TV
Dog breed2.01×Pets & Animals
Vocal harmony7.06×Music & Radio
Bank account3.82×Business & Career
Daiwa, Hiroshima70.78×Travel & Leisure
Wok7.9×Food & Beverages
Natural rubber2.45×Cars & Mobility
Goop5.94×Internet & Social Media
Collectable1.68×Kids & Family
Oneida County, New York15.9×
Hemnet11.07×Home & Garden
Captain America (1990 film)3.73×Movies & TV
Grace Slick7.17×Music & Radio
Google Photos2.02×Technology & Electronics
Holt Renfrew10.52×Shopping
Israel1.64×Travel & Leisure
College of the Holy Cross11.54×Business & Career
Gift registry9.61×Kids & Family
Google Home4.61×Technology & Electronics
3D printing1.67×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Halloweentown (film) audience
TraitClusterScore
ExtroversionTHRILL1.84
LGBTQ+ IdentityOPEN1.82
TraditionCONSERVATISM1.75
Community OrientationOPEN1.6
DIY MentalityTHRILL1.45
CreativityOPEN1.35

Worldwide distribution

Worldwide audience distribution share by country for Halloweentown (film)
CountryShare
United States73.1%
Germany4.7%
United Kingdom3.5%

See Halloweentown (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Halloweentown (film) have in United States?

Halloweentown (film) has an estimated audience of 2,154,510 people in United States, concentrated in California and Texas.

What is the gender split and age of Halloweentown (film) fans?

69.2% of Halloweentown (film) fans are female, 30.8% are male, with an average age of 39.5 years.

Which brands do Halloweentown (film) fans like most?

Halloweentown (film) fans show strongest brand affinity for Grinch (15.86×), Dog breed (2.01×), and Vocal harmony (7.06×) over the country average.

Where do Halloweentown (film) fans live in United States?

Halloweentown (film) fans in United States are most concentrated in California (reach 231,517), Texas (reach 180,616), and Florida (reach 111,821). These three regions account for the largest share of the active audience.

What other brands do Halloweentown (film) fans also like?

Beyond Halloweentown (film) itself, the audience over-indexes on Dog breed (2.01×), Vocal harmony (7.06×), Bank account (3.82×), and Daiwa, Hiroshima (70.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Halloweentown (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.