Herbie Hancock Audience in United States

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Herbie Hancock has an estimated audience of 583,433 people in United States. 42.9% are female, 57.1% are male, average age 42.9. Top regions: California, New York, Florida. Top brand affinities: Weather Report, Jazz fusion, Vibraphone, Miles Davis, North Sea Jazz Festival.

The average Herbie Hancock fan in United States is 42.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Weather Report, Jazz fusion, Vibraphone, with strongest over-indexing on Weather Report (107.22× the country average). Demographically, the Herbie Hancock audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Jazz

Demographics of Herbie Hancock fans

Demographic split for Herbie Hancock audience in United States
MetricValue
Female42.9%
Male57.1%
Average age42.9
Estimated audience size583,433

Audience persona

The typical Herbie Hancock fan in United States is more male, around 42.9 years old, with strong Sustainability tendencies and a notable affinity for Weather Report.

Top regions in United States

Top regions ranked by reach for Herbie Hancock in United States
RegionReachAffinity
California108,1901.69×
New York44,0121.35×
Florida41,6271.05×
Texas40,5460.81×
Illinois26,9941.39×
North Carolina24,3711.39×
Pennsylvania22,2881.13×
Ohio18,1481.01×
Virginia17,5501.23×
New Jersey17,2161.16×
Michigan16,0741.05×
Maryland15,7211.57×
Georgia14,2110.79×
Tennessee13,4791.15×
Massachusetts13,3521.16×
Washington13,2781.13×
Arizona11,0660.93×
Colorado10,8311.18×
Wisconsin10,6931.22×
Indiana10,1290.95×
Minnesota9,9511.19×
Oregon8,4141.26×
South Carolina7,9520.91×
Louisiana7,5551×
Missouri7,1730.76×
Alabama6,9370.85×
Kentucky6,8080.93×
Nevada6,5761.17×
Connecticut6,5741.12×
Oklahoma5,8630.9×
Kansas4,2750.93×
Iowa4,2470.88×
Utah3,6990.71×
Mississippi3,4820.72×
Arkansas3,4150.71×
Washington, District of Columbia3,2591.86×
New Mexico2,3650.81×
Nebraska2,2620.77×
New Hampshire2,0050.87×
Rhode Island1,9741.06×
Idaho1,9720.67×
Maine1,9350.93×
Hawaii1,7780.71×
Delaware1,6571.03×
West Virginia1,6100.59×
Montana1,2560.78×
Vermont1,2511.22×
South Dakota8300.62×
Alaska6790.54×
North Dakota6380.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Herbie Hancock audience
BrandAffinityCategory
Weather Report107.22×Music & Radio
Jazz fusion16.9×Music & Radio
Vibraphone15.49×Music & Radio
Miles Davis31.25×Music & Radio
North Sea Jazz Festival94.42×Music & Radio
Charlie Parker53.16×Music & Radio
Betty Davis25.01×Music & Radio
Acid jazz18.82×Music & Radio
D'Angelo13.21×Music & Radio
Duke Ellington30.13×Music & Radio
Avant-garde jazz20.46×Music & Radio
Chick Corea66.27×Music & Radio
Wynton Marsalis48.77×Music & Radio
Keith Jarrett81.66×Music & Radio
Free jazz21.93×Music & Radio
Mambo (music)14.65×Music & Radio
Latin jazz14.79×Music & Radio
Dizzy Gillespie42.63×Music & Radio
Kenny G29.42×Music & Radio
Bossa nova15.01×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Herbie Hancock audience
TraitClusterScore
SustainabilityBALANCE1.78
Early Adopter MentalityPOWER1.61
Design AffinityPREMIUM1.61
Urban LifestyleOPEN1.53
TraditionCONSERVATISM1.53
Sports ActivityPOWER1.5

Worldwide distribution

Worldwide audience distribution share by country for Herbie Hancock
CountryShare
United States36.3%
Italy7.8%
France7.1%

See Herbie Hancock audiences in other countries

More Jazz audiences in United States

Frequently asked questions

How many fans does Herbie Hancock have in United States?

Herbie Hancock has an estimated audience of 583,433 people in United States, concentrated in California and New York.

What is the gender split and age of Herbie Hancock fans?

42.9% of Herbie Hancock fans are female, 57.1% are male, with an average age of 42.9 years.

Which brands do Herbie Hancock fans like most?

Herbie Hancock fans show strongest brand affinity for Weather Report (107.22×), Jazz fusion (16.9×), and Vibraphone (15.49×) over the country average.

Where do Herbie Hancock fans live in United States?

Herbie Hancock fans in United States are most concentrated in California (reach 108,190), New York (reach 44,012), and Florida (reach 41,627). These three regions account for the largest share of the active audience.

What other brands do Herbie Hancock fans also like?

Beyond Herbie Hancock itself, the audience over-indexes on Jazz fusion (16.9×), Vibraphone (15.49×), Miles Davis (31.25×), and North Sea Jazz Festival (94.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Herbie Hancock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.