Mambo (music) Audience in United States

Mambo (music) logo

Mambo (music) has an estimated audience of 4,096,243 people in United States. 51.2% are female, 48.8% are male, average age 41.2. Top brand affinities: Nationality, Israel, Minnesota, Home construction, Urban Outfitters.

Top brand affinities include Nationality, Israel, Minnesota, with strongest over-indexing on Nationality (4.44× the country average). Demographically, the Mambo (music) audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Tradition, Urban Lifestyle.

Category: Music & Radio · Type: Topic

Demographics of Mambo (music) fans

Demographic split for Mambo (music) audience in United States
MetricValue
Female51.2%
Male48.8%
Average age41.2
Estimated audience size4,096,243

Audience persona

The typical Mambo (music) fan in United States is balanced, around 41.2 years old, with strong Tradition tendencies and a notable affinity for Nationality.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mambo (music) audience
BrandAffinityCategory
Nationality4.44×Politics & Society
Israel4.39×Travel & Leisure
Minnesota2.14×Travel & Leisure
Home construction1.73×Home & Garden
Urban Outfitters1.87×Shopping
Bank account2.49×Business & Career
Natural rubber1.75×Cars & Mobility
3D printing1.96×Technology & Electronics
Anderson Silva (kickboxer)7.67×Sports
Litter box1.51×Pets & Animals
Kendra Scott2.05×Fashion & Accessoires
Urban horticulture2.31×Home & Garden
Panama2.29×Travel & Leisure
Jesse Plemons2.13×Movies & TV
Nipsey Hussle3.6×Music & Radio
Nebraska Cornhuskers football2.17×Sports
On the Border Mexican Grill & Cantina3.72×Food & Beverages
Justice1.53×Politics & Society
Stamp collecting2.41×Home & Garden
Corona (band)2.79×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mambo (music) audience
TraitClusterScore
TraditionCONSERVATISM1.68
Urban LifestyleOPEN1.59
PatriotismCONSERVATISM1.58
SpiritualityBALANCE1.48
TravellingTHRILL1.47
Community OrientationOPEN1.45

Worldwide distribution

Worldwide audience distribution share by country for Mambo (music)
CountryShare
United States24.5%
Mexico8.8%
Colombia8.0%

See Mambo (music) audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mambo (music). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.