Rascasse Audience Intelligence

Improvisational theatre Audience in United States

A data profile of the people who buy, follow and care about Improvisational theatre in United States — modelled from more than twelve digital signal sources. Improvisational theatre has an estimated audience of 7,856,695 people in United States.

#2763among Topic in United States#49in Arts & Culture

The average Improvisational theatre fan in United States is 40.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Improvisational theatre profile in United States.

Audience size
7.9M
in United States
Gender
49.4%♀
50.6% male
Age
40.2
average years
Country rank
#4507
Topic in United States
Fig. 01

Search interest · 12-month trend

+77%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Improvisational theatre fans

49.4% are female, 50.6% are male, average age 40.2.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Improvisational theatre audience in United States
MetricValue
Female49.4%
Male50.6%
Average age40.2
Estimated audience size7,856,695
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Improvisational theatre audience in United States
Age bracketShare%
16-1918%
20-2918%
30-3920%
40-4922%
50+22%
Fig. 04

Worldwide distribution

34.8%

of the worldwide Improvisational theatre audience comes from United States.

Worldwide audience distribution share by country for Improvisational theatre
CountryShare
United States34.8%
United Kingdom4.9%
Canada3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Improvisational theatre audience in United States is strongest.

Fig. 05

Top regions by affinity

Improvisational theatre fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~300K1.32×
02Alabama~100K1.21×
03Alaska~20K1.19×
04Vermont~20K1.18×
05North Dakota~20K1.17×
06South Dakota~20K1.16×
07Washington, District of Columbia~30K1.15×
08Wisconsin~100K1.11×
09California~900K1.09×
10Arizona~200K1.09×
11Colorado~100K1.08×
12New York~500K1.07×
13Montana~20K1.06×
14Delaware~20K1.06×
15Nevada~80K1.04×
16West Virginia~40K1.04×
17New Hampshire~30K1.04×
18Maine~30K1.04×
19Rhode Island~30K1.04×
20Mississippi~70K1.03×
21Kansas~60K1.03×
22Hawaii~30K1.02×
23Georgia~200K1.00×
24Idaho~40K1.00×
25Nebraska~40K0.99×
26New Mexico~40K0.98×
27Texas~700K0.97×
28Minnesota~100K0.97×
29Arkansas~60K0.94×
30Washington~100K0.93×
31Iowa~60K0.92×
32Oklahoma~80K0.91×
33Pennsylvania~200K0.90×
34Michigan~200K0.90×
35Louisiana~90K0.90×
36Kentucky~90K0.90×
37Utah~60K0.90×
38Missouri~100K0.89×
39Oregon~80K0.89×
40Connecticut~70K0.89×
41Virginia~200K0.87×
42South Carolina~100K0.87×
43Maryland~100K0.85×
44Indiana~100K0.84×
45Tennessee~100K0.83×
46North Carolina~200K0.82×
47Massachusetts~100K0.82×
48New Jersey~200K0.81×
49Florida~400K0.78×
50Ohio~200K0.78×
Fig. 06

Affinity by region

Affinity by region — Improvisational theatre, United States
0.78×1.00×1.32×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Improvisational theatre. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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