Intelligence assessment Audience in United States
Intelligence assessment has an estimated audience of 1,368,894 people in United States. 38.8% are female, 61.2% are male, average age 42.0. Top brand affinities: nbc chicago, Graham Greene, Cultural studies, Intraocular lens, Mike Conley, Jr..
Top brand affinities include nbc chicago, Graham Greene, Cultural studies, with strongest over-indexing on nbc chicago (1.74× the country average). Demographically, the Intelligence assessment audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Urban Lifestyle, Need for Security.
Category: Business & Career · Type: Topic
Demographics of Intelligence assessment fans
| Metric | Value |
|---|---|
| Female | 38.8% |
| Male | 61.2% |
| Average age | 42.0 |
| Estimated audience size | 1,368,894 |
Audience persona
The typical Intelligence assessment fan in United States is more male, around 42.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for nbc chicago.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| nbc chicago | 1.74× | Movies & TV |
| Graham Greene | 1.59× | Literature |
| Cultural studies | 2.51× | Business & Career |
| Intraocular lens | 3.14× | Health |
| Mike Conley, Jr. | 1.65× | Sports |
| Otto Graham | 2.04× | Sports |
| Nielsen Corporation | 1.75× | Business & Career |
| Dalit | 1.62× | Politics & Society |
| richard speight jr | 1.77× | Movies & TV |
| Isabel Pantoja | 1.58× | Music & Radio |
| The Radiators (American band) | 1.84× | Music & Radio |
| John Key | 1.54× | Politics & Society |
| henry louis gates jr | 1.91× | Movies & TV |
| Jbc | 2× | Kids & Family |
| Vaughn Gittin Jr. | 2.08× | Sports |
| Universal suffrage | 1.67× | Politics & Society |
| Buġibba | 1.96× | Travel & Leisure |
| IXON | 1.52× | Sports |
| WildFly | 1.75× | |
| Tormac | 1.83× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.11 |
| Need for Security | CONSERVATISM | 1 |
| Social Media Usage | JOY | 0.98 |
| Individualism | JOY | 0.97 |
| Extroversion | THRILL | 0.94 |
| Risk Appetite | THRILL | 0.92 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 86.6% |
| France | 13.2% |
| Japan | 0.0% |
See Intelligence assessment audiences in other countries
- Intelligence assessment — Germany
- Intelligence assessment — United Kingdom
- Intelligence assessment — France
- Intelligence assessment — Italy
- Intelligence assessment — Spain
- Intelligence assessment — Brazil
- Intelligence assessment — Japan
- Intelligence assessment — South Korea
- Intelligence assessment — India
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Intelligence assessment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.