JellyRoll Audience in United States

JellyRoll logo

JellyRoll has an estimated audience of 11,562,114 people in United States. 36.0% are female, 64.0% are male, average age 36.4. Top brand affinities: Racing, Saving, 3D printing, ABC 7 Chicago, WESH.

Top brand affinities include Racing, Saving, 3D printing, with strongest over-indexing on Racing (2.34× the country average). Demographically, the JellyRoll audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Extroversion, Need for Security.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of JellyRoll fans

Demographic split for JellyRoll audience in United States
MetricValue
Female36.0%
Male64.0%
Average age36.4
Estimated audience size11,562,114

Audience persona

The typical JellyRoll fan in United States is more male, around 36.4 years old, with strong Extroversion tendencies and a notable affinity for Racing.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for JellyRoll audience
BrandAffinityCategory
Racing2.34×Cars & Mobility
Saving2.19×Business & Career
3D printing1.8×Technology & Electronics
ABC 7 Chicago2.58×Movies & TV
WESH2.44×Movies & TV
IS (Infinite Stratos)1.58×Literature
WFTV2.27×Movies & TV
WSVN2.37×Movies & TV
County council1.76×Politics & Society
Edward Norton1.76×Movies & TV
Portia de Rossi1.83×Movies & TV
Grover Cleveland1.51×Politics & Society
Irrigation sprinkler1.53×Home & Garden
Jorja Fox2.03×Movies & TV
Shannon Leto2.79×Movies & TV
Gary Clark, Jr.1.56×Music & Radio
Roy Wood, Jr.1.82×Movies & TV
Darlene Love1.5×Movies & TV
ABC iview1.73×Movies & TV
Glucose Buddy2.59×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by JellyRoll audience
TraitClusterScore
ExtroversionTHRILL1.89
Need for SecurityCONSERVATISM1.15
Social Media UsageJOY1.04
SpiritualityBALANCE1.02
TraditionCONSERVATISM0.97
IndividualismJOY0.87

Worldwide distribution

Worldwide audience distribution share by country for JellyRoll
CountryShare
United States75.1%
United Kingdom6.7%
Australia6.4%

See JellyRoll audiences in other countries

More Hip hop audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for JellyRoll. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.