Rascasse Audience Intelligence

JellyRoll Audience in United States

A data profile of the people who buy, follow and care about JellyRoll in United States — modelled from more than twelve digital signal sources. JellyRoll has an estimated audience of 12,402,999 people in United States.

The average JellyRoll fan in United States is 36.4 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Britney Spears, Donald Trump, Alcoholic beverages, with strongest over-indexing on Britney Spears (5× the country average).

Demographically, the JellyRoll audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Need for Security, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical JellyRoll fan in United States is more male, around 36.4 years old, with strong Need for Security tendencies and a notable affinity for Britney Spears.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the JellyRoll profile in United States.

Audience size
12.4M
in United States
Gender
36.0%
64.0% male
Age
36.4
average years
Country rank
#2873
Person in United States
Fig. 01

Search interest · 12-month trend

+30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of JellyRoll fans

36.0% are female, 64.0% are male, average age 36.4.

Fig. 02

Gender split

36.0%
Female
64.0%
Male
Demographic split for JellyRoll audience in United States
MetricValue
Female36.0%
Male64.0%
Average age36.4
Estimated audience size12,402,999
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the JellyRoll audience in United States
Age bracketShare%
16-1914%
20-2932%
30-3930%
40-4913%
50+11%
Fig. 04

Worldwide distribution

75.8%

of the worldwide JellyRoll audience comes from United States.

Worldwide audience distribution share by country for JellyRoll
CountryShare
United States75.8%
United Kingdom6.7%
Australia6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the JellyRoll audience in United States is strongest.

Fig. 05

Top regions by affinity

JellyRoll fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~400K1.59×
02Kentucky~200K1.36×
03North Dakota~30K1.35×
04West Virginia~70K1.33×
05Arkansas~100K1.31×
06Indiana~300K1.23×
07Maine~50K1.23×
08Oklahoma~200K1.22×
09Ohio~400K1.20×
10Iowa~100K1.20×
11Montana~40K1.20×
12Alabama~200K1.19×
13Missouri~200K1.18×
14Mississippi~100K1.17×
15South Dakota~30K1.15×
16Wisconsin~200K1.14×
17Michigan~300K1.13×
18Nebraska~70K1.13×
19New Hampshire~50K1.12×
20South Carolina~200K1.10×
21Idaho~60K1.10×
22Kansas~100K1.09×
23Louisiana~200K1.04×
24North Carolina~400K1.01×
25Minnesota~200K1.01×
26New Mexico~60K1.01×
27Pennsylvania~400K0.97×
28Vermont~20K0.93×
29Utah~90K0.91×
30Georgia~300K0.90×
31Colorado~200K0.90×
32Oregon~100K0.89×
33Virginia~200K0.88×
34Arizona~200K0.87×
35Connecticut~100K0.87×
36Texas~900K0.86×
37Illinois~300K0.86×
38Washington~200K0.84×
39Florida~600K0.82×
40Nevada~90K0.79×
41Rhode Island~30K0.79×
42Alaska~20K0.79×
43Delaware~20K0.78×
44Massachusetts~200K0.75×
45Maryland~100K0.71×
46New York~400K0.67×
47New Jersey~200K0.66×
48California~800K0.64×
49Hawaii~30K0.56×
50Washington, District of Columbia~20K0.52×
Fig. 06

Affinity by region

Affinity by region — JellyRoll, United States
0.52×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the JellyRoll audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for JellyRoll audience
#·InterestCategoryAffinity×
01Britney SpearsMusic & Radio5.00×
02Discount TireShopping4.39×
03Solar energyHome & Garden3.34×
04Horror moviesMovies & TV3.01×
05InsuranceBusiness & Career2.45×
06Donald TrumpPolitics & Society2.44×
07BankingBusiness & Career2.44×
08GrillingFood & Beverages2.43×
09Burger KingFood & Beverages2.36×
10Alcoholic beveragesFood & Beverages2.29×
11Documentary moviesMovies & TV2.29×
12WalmartShopping2.25×
13Country musicMusic & Radio2.24×
14XInternet & Social Media2.10×
15SmartphonesTechnology & Electronics2.08×
16EBayShopping2.08×
17CookingFood & Beverages2.04×
18RecipesFood & Beverages2.04×
19Home improvementHome & Garden1.88×
20MedicineBusiness & Career1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the JellyRoll audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by JellyRoll audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.45×
TraditionCONSERVATISM2.13×
ExtroversionTHRILL2.03×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by JellyRoll audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.28×
Luxury OrientationPREMIUM0.32×
Quality AwarenessPREMIUM0.36×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does JellyRoll have in United States?

JellyRoll has an estimated audience of 12,402,999 people in United States, concentrated in Texas and California.

02

What is the gender split and age of JellyRoll fans?

36.0% of JellyRoll fans are female, 64.0% are male, with an average age of 36.4 years.

03

Which brands do JellyRoll fans like most?

JellyRoll fans show strongest brand affinity for Britney Spears (5×), Donald Trump (2.44×), and Alcoholic beverages (2.29×) over the country average.

04

Where do JellyRoll fans live in United States?

JellyRoll fans in United States are most concentrated in Texas (reach ~900K), California (reach ~800K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do JellyRoll fans also like?

Beyond JellyRoll itself, the audience over-indexes on Donald Trump (2.44×), Alcoholic beverages (2.29×), Cooking (2.04×), and Horror movies (3.01×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for JellyRoll. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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