Joan Crawford Audience in United States

Joan Crawford logo

Joan Crawford has an estimated audience of 1,491,625 people in United States. 73.6% are female, 26.4% are male, average age 45.5. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Paul Dano, Celtic punk, Enfamil, Ayrton Senna.

The average Joan Crawford fan in United States is 45.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Paul Dano, Celtic punk, with strongest over-indexing on Whataburger (1.77× the country average). Demographically, the Joan Crawford audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Joan Crawford fans

Demographic split for Joan Crawford audience in United States
MetricValue
Female73.6%
Male26.4%
Average age45.5
Estimated audience size1,491,625

Audience persona

The typical Joan Crawford fan in United States is more female, around 45.5 years old, with strong Design Affinity tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Joan Crawford in United States
RegionReachAffinity
California175,8361.07×
Texas130,9901.02×
New York98,5491.18×
Florida89,3200.88×
Illinois57,2911.15×
Pennsylvania55,9751.11×
Ohio49,0601.07×
Georgia43,6100.95×
North Carolina42,4550.95×
Michigan42,4131.09×
Arizona42,1661.38×
New Jersey37,0920.98×
Virginia35,2120.97×
Tennessee33,2671.11×
Massachusetts31,4651.07×
Washington29,7961×
Alabama29,3731.41×
Missouri28,5781.19×
Indiana27,9991.03×
Maryland25,0810.98×
South Carolina22,4171×
Wisconsin22,3721×
Colorado21,6420.92×
Kentucky20,7081.11×
Minnesota20,2740.95×
Louisiana19,9891.04×
Oregon18,6711.09×
Oklahoma18,3411.11×
Connecticut15,3781.03×
Nevada13,6610.95×
Arkansas12,6391.03×
Iowa12,1290.99×
Kansas11,8821.01×
Mississippi11,4540.93×
Utah10,4450.78×
New Mexico7,5391.01×
West Virginia7,0041.01×
Nebraska6,8790.92×
Idaho6,5140.87×
New Hampshire5,6050.95×
Rhode Island5,3021.12×
Maine5,2790.99×
Washington, District of Columbia4,9491.1×
Hawaii4,3370.68×
Delaware3,7180.9×
Montana3,6210.87×
Alaska3,3251.04×
South Dakota2,3970.7×
Vermont2,3030.88×
North Dakota2,1660.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Joan Crawford audience
BrandAffinityCategory
Whataburger1.77×Food & Beverages
Paul Dano1.84×Movies & TV
Celtic punk3.45×Music & Radio
Enfamil1.95×Kids & Family
Ayrton Senna2.79×Sports
Ironmongery2.59×Home & Garden
Al Ahly SC2.11×Sports
Arutz Sheva1.65×News
REO Speedwagon1.74×Music & Radio
Temple Grandin1.64×Literature
Buenavista (Madrid)1.94×Travel & Leisure
Ural Mountains2.85×Travel & Leisure
Fast Five1.74×Movies & TV
Temple Grandin1.54×Literature
Mike Conley, Jr.1.63×Sports
Ephraim3.03×
Pendleton, Oregon2.18×Travel & Leisure
Cachorros1.76×Pets & Animals
Cachorros1.66×Pets & Animals
Nielsen Corporation2.31×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Joan Crawford audience
TraitClusterScore
Design AffinityPREMIUM1.76
IndulgenceJOY1.74
Family OrientationCONSERVATISM1.53
LGBTQ+ IdentityOPEN1.48
Community OrientationOPEN1.47
Quality AwarenessPREMIUM1.43

Worldwide distribution

Worldwide audience distribution share by country for Joan Crawford
CountryShare
United States67.1%
United Kingdom11.5%
Germany7.4%

See Joan Crawford audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Joan Crawford have in United States?

Joan Crawford has an estimated audience of 1,491,625 people in United States, concentrated in California and Texas.

What is the gender split and age of Joan Crawford fans?

73.6% of Joan Crawford fans are female, 26.4% are male, with an average age of 45.5 years.

Which brands do Joan Crawford fans like most?

Joan Crawford fans show strongest brand affinity for Whataburger (1.77×), Paul Dano (1.84×), and Celtic punk (3.45×) over the country average.

Where do Joan Crawford fans live in United States?

Joan Crawford fans in United States are most concentrated in California (reach 175,836), Texas (reach 130,990), and New York (reach 98,549). These three regions account for the largest share of the active audience.

What other brands do Joan Crawford fans also like?

Beyond Joan Crawford itself, the audience over-indexes on Paul Dano (1.84×), Celtic punk (3.45×), Enfamil (1.95×), and Ayrton Senna (2.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joan Crawford. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.