Low-fat diet Audience in United States
Low-fat diet has an estimated audience of 1,484,383 people in United States. 74.8% are female, 25.2% are male, average age 41.5. Top regions: Texas, California, Florida.
The average Low-fat diet fan in United States is 41.5 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Demographically, the Low-fat diet audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Luxury Orientation, Indulgence.
Category: Food & Beverages · Type: Topic
Demographics of Low-fat diet fans
| Metric | Value |
|---|---|
| Female | 74.8% |
| Male | 25.2% |
| Average age | 41.5 |
| Estimated audience size | 1,484,383 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 135,559 | 1.06× |
| California | 134,211 | 0.82× |
| Florida | 89,241 | 0.89× |
| New York | 74,474 | 0.9× |
| Pennsylvania | 56,634 | 1.13× |
| Illinois | 55,955 | 1.13× |
| Ohio | 54,079 | 1.18× |
| Georgia | 47,052 | 1.03× |
| North Carolina | 44,039 | 0.99× |
| Michigan | 41,086 | 1.06× |
| New Jersey | 38,668 | 1.02× |
| Virginia | 37,747 | 1.04× |
| Tennessee | 36,294 | 1.22× |
| Indiana | 36,256 | 1.34× |
| Missouri | 30,532 | 1.28× |
| Arizona | 29,865 | 0.99× |
| Massachusetts | 27,540 | 0.94× |
| Kentucky | 26,587 | 1.43× |
| Maryland | 24,497 | 0.96× |
| Alabama | 24,491 | 1.18× |
| Washington | 24,161 | 0.81× |
| South Carolina | 24,121 | 1.08× |
| Wisconsin | 22,208 | 0.99× |
| Louisiana | 21,215 | 1.11× |
| Colorado | 19,004 | 0.81× |
| Oklahoma | 18,445 | 1.12× |
| Minnesota | 17,494 | 0.82× |
| Connecticut | 16,556 | 1.11× |
| Arkansas | 15,105 | 1.24× |
| Mississippi | 14,467 | 1.18× |
| Iowa | 13,601 | 1.11× |
| Oregon | 13,169 | 0.77× |
| Kansas | 12,894 | 1.1× |
| Nevada | 10,610 | 0.74× |
| West Virginia | 9,539 | 1.38× |
| Utah | 9,437 | 0.71× |
| New Mexico | 7,843 | 1.05× |
| Nebraska | 7,759 | 1.04× |
| Idaho | 6,302 | 0.85× |
| New Hampshire | 5,751 | 0.98× |
| Washington, District of Columbia | 5,426 | 1.22× |
| Maine | 5,057 | 0.95× |
| Hawaii | 4,789 | 0.75× |
| Delaware | 4,310 | 1.05× |
| Rhode Island | 4,011 | 0.85× |
| Montana | 3,238 | 0.79× |
| South Dakota | 3,196 | 0.93× |
| North Dakota | 2,464 | 0.81× |
| Alaska | 2,090 | 0.66× |
| Vermont | 1,760 | 0.68× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.43 |
| Indulgence | JOY | 1.91 |
| Family Orientation | CONSERVATISM | 1.91 |
| Healthy Lifestyle | BALANCE | 1.73 |
| LGBTQ+ Identity | OPEN | 1.58 |
| Quality Awareness | PREMIUM | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| Germany | 7.4% |
| India | 4.7% |
See Low-fat diet audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
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- Sports and outdoors (173,827,889)
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How to read this data
Audience size is the estimated number of people in United States who actively search for Low-fat diet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.