Rascasse Audience Intelligence

Lucas Oil Stadium Audience in United States

A data profile of the people who buy, follow and care about Lucas Oil Stadium in United States — modelled from more than twelve digital signal sources. Lucas Oil Stadium has an estimated audience of 1,539,696 people in United States.

#35among Stadium in United States#1435among POI in United States#1572in Sports

The average Lucas Oil Stadium fan in United States is 40.2 years old, balanced, and lives primarily in Ohio.

The audience is concentrated in Ohio, Illinois, Michigan.

Category: Sports · Type: POI · Subtype: Stadium

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lucas Oil Stadium profile in United States.

Audience size
1.5M
in United States
Gender
46.1%♀
53.9% male
Age
40.2
average years
Country rank
#17411
POI in United States
Fig. 01

Search interest · 12-month trend

+222%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lucas Oil Stadium fans

46.1% are female, 53.9% are male, average age 40.2.

Fig. 02

Gender split

46.1%
Female
53.9%
Male
Demographic split for Lucas Oil Stadium audience in United States
MetricValue
Female46.1%
Male53.9%
Average age40.2
Estimated audience size1,539,696
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Lucas Oil Stadium audience in United States
Age bracketShare%
16-1920%
20-2917%
30-3918%
40-4921%
50+24%
Fig. 04

Worldwide distribution

91.5%

of the worldwide Lucas Oil Stadium audience comes from United States.

Worldwide audience distribution share by country for Lucas Oil Stadium
CountryShare
United States91.5%
Canada1.6%
United Kingdom1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lucas Oil Stadium audience in United States is strongest.

Fig. 05

Top regions by affinity

Lucas Oil Stadium fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~60K3.55×
02Ohio~100K3.27×
03Illinois~100K2.66×
04Michigan~60K1.84×
05Iowa~20K1.51×
06Missouri~30K1.49×
07Connecticut~20K1.27×
08West Virginia~7K1.21×
09Wisconsin~20K1.20×
10Nebraska~7K1.14×
11Oklahoma~10K1.03×
12Arkansas~10K1.02×
13Kansas~10K0.99×
14South Dakota~3K0.94×
15South Carolina~20K0.87×
16Colorado~20K0.86×
17Alabama~10K0.86×
18North Dakota~2K0.85×
19Washington, District of Columbia~3K0.84×
20North Carolina~30K0.83×
21Mississippi~8K0.82×
22Wyoming~2K0.82×
23Virginia~20K0.81×
24Montana~3K0.81×
25Vermont~2K0.79×
26Hawaii~4K0.77×
27Idaho~5K0.76×
28Pennsylvania~30K0.75×
29Delaware~3K0.75×
30Minnesota~10K0.74×
31Utah~8K0.72×
32New Hampshire~4K0.72×
33New Mexico~4K0.71×
34Rhode Island~3K0.71×
35Florida~60K0.69×
36Maine~3K0.68×
37Massachusetts~20K0.67×
38Maryland~10K0.67×
39Nevada~8K0.66×
40New Jersey~20K0.65×
41Oregon~9K0.65×
42Louisiana~10K0.61×
43New York~40K0.60×
Fig. 06

Affinity by region

Affinity by region — Lucas Oil Stadium, United States
0.60×1.00×3.55×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lucas Oil Stadium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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