Marsala Audience in United States
Marsala has an estimated audience of 481,031 people in United States. 94.4% are female, 5.6% are male, average age 26.2. Top regions: Florida, California, Texas.
The average Marsala fan in United States is 26.2 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas.
Category: Food & Beverages · Type: Topic · Subtype: Wine
Demographics of Marsala fans
| Metric | Value |
|---|---|
| Female | 94.4% |
| Male | 5.6% |
| Average age | 26.2 |
| Estimated audience size | 481,031 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 54,681 | 1.68× |
| California | 50,273 | 0.95× |
| Texas | 39,333 | 0.95× |
| New York | 31,193 | 1.16× |
| Pennsylvania | 15,860 | 0.98× |
| Massachusetts | 15,242 | 1.61× |
| North Carolina | 14,735 | 1.02× |
| Illinois | 14,041 | 0.88× |
| Georgia | 13,165 | 0.89× |
| Michigan | 13,003 | 1.03× |
| Ohio | 12,854 | 0.87× |
| Washington | 12,232 | 1.27× |
| New Jersey | 12,008 | 0.98× |
| Virginia | 11,529 | 0.98× |
| Missouri | 10,340 | 1.33× |
| Colorado | 8,572 | 1.13× |
| Arizona | 8,262 | 0.84× |
| Tennessee | 8,002 | 0.83× |
| Wisconsin | 7,381 | 1.02× |
| Indiana | 7,361 | 0.84× |
| Maryland | 6,998 | 0.85× |
| South Carolina | 6,878 | 0.95× |
| Minnesota | 6,745 | 0.98× |
| Oregon | 6,533 | 1.18× |
| Louisiana | 6,223 | 1.0× |
| Kentucky | 5,118 | 0.85× |
| Alabama | 5,046 | 0.75× |
| Connecticut | 4,973 | 1.03× |
| Nevada | 4,622 | 0.99× |
| Oklahoma | 4,224 | 0.79× |
| Utah | 4,118 | 0.96× |
| Iowa | 3,280 | 0.83× |
| Arkansas | 3,125 | 0.79× |
| Kansas | 3,118 | 0.82× |
| Hawaii | 2,508 | 1.21× |
| Mississippi | 2,394 | 0.6× |
| New Hampshire | 2,380 | 1.26× |
| Idaho | 2,345 | 0.97× |
| Maine | 2,297 | 1.33× |
| Washington, District of Columbia | 2,065 | 1.43× |
| Nebraska | 2,036 | 0.84× |
| New Mexico | 1,684 | 0.7× |
| Rhode Island | 1,669 | 1.09× |
| Montana | 1,640 | 1.23× |
| Vermont | 1,499 | 1.78× |
| West Virginia | 1,216 | 0.54× |
| Alaska | 1,077 | 1.05× |
| Delaware | 931 | 0.7× |
| South Dakota | 848 | 0.76× |
| North Dakota | 737 | 0.75× |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 55.3% |
| Brazil | 18.1% |
| United States | 15.6% |
See Marsala audiences in other countries
More Wine audiences in United States
- Sparkling wine (13,077,294)
- Red wine (11,604,953)
- Champagne (11,425,910)
- Dessert wine (8,592,314)
- White wine (8,410,621)
How to read this data
Audience size is the estimated number of people in United States who actively search for Marsala. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.