Marsala Audience in Germany
Marsala has an estimated audience of 340,865 people in Germany. 57.8% are female, 42.2% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Marsala fan in Germany is 39.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Food & Beverages · Type: Topic · Subtype: Wine
Demographics of Marsala fans
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 39.8 |
| Estimated audience size | 340,865 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 84,776 | 1.14× |
| Bayern | 69,908 | 1.28× |
| Baden-Württemberg | 55,600 | 1.2× |
| Niedersachsen | 41,355 | 1.25× |
| Hessen | 29,767 | 1.15× |
| Rheinland-Pfalz | 20,060 | 1.17× |
| Berlin | 16,887 | 1.11× |
| Sachsen | 14,431 | 0.86× |
| Schleswig-Holstein | 9,909 | 0.81× |
| Hamburg | 9,569 | 1.24× |
| Brandenburg | 8,016 | 0.76× |
| Thüringen | 6,226 | 0.72× |
| Sachsen-Anhalt | 5,560 | 0.63× |
| Saarland | 5,237 | 1.25× |
| Mecklenburg-Vorpommern | 4,083 | 0.63× |
| Bremen | 2,377 | 0.82× |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 55.3% |
| Brazil | 18.1% |
| United States | 15.6% |
See Marsala audiences in other countries
More Wine audiences in Germany
- Sparkling wine (2,709,946)
- Red wine (2,426,422)
- Champagne (2,357,308)
- White wine (1,965,635)
- Prosecco (1,031,961)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marsala. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.