Netbook Audience in United States
Netbook has an estimated audience of 284,058 people in United States. 25.1% are female, 74.9% are male, average age 36.9. Top regions: California, Texas, New York.
The average Netbook fan in United States is 36.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Demographically, the Netbook audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.
Category: Technology & Electronics · Type: Topic
Demographics of Netbook fans
| Metric | Value |
|---|---|
| Female | 25.1% |
| Male | 74.9% |
| Average age | 36.9 |
| Estimated audience size | 284,058 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 36,111 | 1.16× |
| Texas | 22,596 | 0.93× |
| New York | 20,004 | 1.26× |
| Florida | 19,538 | 1.02× |
| Illinois | 10,728 | 1.13× |
| Pennsylvania | 10,002 | 1.05× |
| Virginia | 9,738 | 1.41× |
| Georgia | 8,501 | 0.97× |
| Ohio | 8,243 | 0.94× |
| Washington | 8,005 | 1.4× |
| New Jersey | 7,680 | 1.06× |
| Michigan | 7,623 | 1.03× |
| North Carolina | 7,150 | 0.84× |
| Massachusetts | 6,662 | 1.19× |
| Maryland | 5,353 | 1.1× |
| Arizona | 5,349 | 0.92× |
| Indiana | 5,056 | 0.97× |
| Tennessee | 4,682 | 0.82× |
| Oregon | 4,637 | 1.42× |
| South Carolina | 4,487 | 1.05× |
| Missouri | 4,234 | 0.92× |
| Colorado | 4,157 | 0.93× |
| Nevada | 3,831 | 1.39× |
| Wisconsin | 3,574 | 0.84× |
| Kentucky | 3,483 | 0.98× |
| Minnesota | 3,452 | 0.85× |
| Louisiana | 3,193 | 0.87× |
| Connecticut | 2,893 | 1.02× |
| Alabama | 2,743 | 0.69× |
| Kansas | 2,527 | 1.13× |
| Oklahoma | 2,520 | 0.8× |
| Utah | 2,238 | 0.88× |
| Iowa | 2,049 | 0.88× |
| Arkansas | 1,840 | 0.79× |
| Mississippi | 1,519 | 0.65× |
| Idaho | 1,211 | 0.85× |
| Hawaii | 1,157 | 0.95× |
| Nebraska | 1,150 | 0.81× |
| New Mexico | 1,098 | 0.77× |
| Maine | 1,043 | 1.02× |
| New Hampshire | 1,033 | 0.92× |
| West Virginia | 969 | 0.73× |
| Rhode Island | 952 | 1.05× |
| Washington, District of Columbia | 850 | 1× |
| Montana | 744 | 0.94× |
| Delaware | 690 | 0.88× |
| South Dakota | 685 | 1.04× |
| Alaska | 683 | 1.12× |
| Vermont | 625 | 1.25× |
| North Dakota | 620 | 1.06× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.49 |
| Need for Security | CONSERVATISM | 1.73 |
| Price Sensitivity | PREMIUM | 1.54 |
| Risk Appetite | THRILL | 1.48 |
| Convenience Orientation | PREMIUM | 1.45 |
| Luxury Orientation | PREMIUM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 8.8% |
| Germany | 8.4% |
| India | 6.5% |
See Netbook audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Netbook. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.