Rascasse Audience Intelligence

Nettspend Audience in United States

A data profile of the people who buy, follow and care about Nettspend in United States — modelled from more than twelve digital signal sources. Nettspend has an estimated audience of 6,882,003 people in United States.

#24among Singer-songwriter in United States#415among Person in United States#398in Music & Radio

The average Nettspend fan in United States is 38.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Concerts, Diane Keaton, Talk radio, with strongest over-indexing on Concerts (1.96× the country average).

Demographically, the Nettspend audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nettspend fan in United States is more female, around 38.4 years old, with strong Tradition tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nettspend profile in United States.

Audience size
6.9M
in United States
Gender
55.3%♀
44.7% male
Age
38.4
average years
Country rank
#5096
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nettspend fans

55.3% are female, 44.7% are male, average age 38.4.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Nettspend audience in United States
MetricValue
Female55.3%
Male44.7%
Average age38.4
Estimated audience size6,882,003
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Nettspend audience in United States
Age bracketShare%
16-1924%
20-2919%
30-3918%
40-4920%
50+20%
Fig. 04

Worldwide distribution

84.2%

of the worldwide Nettspend audience comes from United States.

Worldwide audience distribution share by country for Nettspend
CountryShare
United States84.2%
United Kingdom2.2%
Canada2.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nettspend audience in United States is strongest.

Fig. 05

Top regions by affinity

Nettspend fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~100K2.37×
02Louisiana~200K2.06×
03Alabama~100K1.54×
04Kentucky~100K1.54×
05Nevada~100K1.54×
06Arkansas~80K1.51×
07Georgia~300K1.40×
08Tennessee~200K1.37×
09Oklahoma~100K1.33×
10West Virginia~40K1.31×
11Indiana~200K1.25×
12South Carolina~100K1.25×
13Ohio~200K1.20×
14Missouri~100K1.19×
15Wisconsin~100K1.18×
16North Carolina~200K1.14×
17Michigan~200K1.11×
18Texas~600K1.10×
19Kansas~60K1.07×
20New Mexico~40K1.05×
21Virginia~200K1.04×
22Illinois~200K0.99×
23Maryland~100K0.97×
24California~700K0.94×
25Delaware~20K0.93×
26Pennsylvania~200K0.91×
27New York~300K0.88×
28Arizona~100K0.88×
29Florida~400K0.87×
30Minnesota~80K0.86×
31South Dakota~10K0.83×
32Colorado~90K0.81×
33Washington~100K0.80×
34Oregon~60K0.78×
35Connecticut~50K0.77×
36Washington, District of Columbia~20K0.77×
37Iowa~40K0.76×
38New Jersey~100K0.74×
39Maine~20K0.73×
40Nebraska~20K0.71×
41Idaho~20K0.70×
42Alaska~10K0.70×
43Rhode Island~10K0.69×
44Massachusetts~90K0.66×
45Utah~40K0.66×
46Montana~10K0.66×
47Wyoming~7K0.66×
48North Dakota~8K0.62×
49New Hampshire~20K0.61×
50Hawaii~10K0.51×
Fig. 06

Affinity by region

Affinity by region — Nettspend, United States
0.51×1.00×2.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nettspend audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nettspend audience
#·InterestCategoryAffinity×
01Kelly OsbourneMusic & Radio2.02×
02Demi MooreMovies & TV2.00×
03ConcertsMusic & Radio1.96×
04MonarchyPolitics & Society1.95×
05Compact carCars & Mobility1.81×
06Us WeeklyInternet & Social Media1.77×
07E-TradeBusiness & Career1.77×
08Billy Bob ThorntonMovies & TV1.72×
09WWE Hall of FameSports1.71×
10Tony AwardArts & Culture1.71×
11Jason MomoaMovies & TV1.69×
12RockabillyFashion & Accessoires1.67×
13Labor DayPolitics & Society1.65×
14Diane KeatonMovies & TV1.62×
15DeodorantBeauty & Wellness1.58×
16Talk radioMusic & Radio1.57×
17Political scienceBusiness & Career1.57×
18Movie theaterMovies & TV1.52×
19Megan FoxMovies & TV1.52×
20VoucherShopping1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nettspend audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nettspend audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.22×
ExtroversionTHRILL1.19×
IndulgenceJOY1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nettspend audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
Quality AwarenessPREMIUM0.93×
Healthy LifestyleBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nettspend have in United States?

Nettspend has an estimated audience of 6,882,003 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Nettspend fans?

55.3% of Nettspend fans are female, 44.7% are male, with an average age of 38.4 years.

03

Which brands do Nettspend fans like most?

Nettspend fans show strongest brand affinity for Concerts (1.96×), Diane Keaton (1.62×), and Talk radio (1.57×) over the country average.

04

Where do Nettspend fans live in United States?

Nettspend fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Nettspend fans also like?

Beyond Nettspend itself, the audience over-indexes on Diane Keaton (1.62×), Talk radio (1.57×), Movie theater (1.52×), and Political science (1.57×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Nettspend. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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