Now TV Audience in United States
Now TV has an estimated audience of 1,334,320 people in United States. 81.5% are female, 18.5% are male, average age 41.2. Top regions: California, New York, Florida.
The average Now TV fan in United States is 41.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida.
Category: Movies & TV · Type: Website / Newspaper / Magazine · Subtype: TV / music streaming
Demographics of Now TV fans
| Metric | Value |
|---|---|
| Female | 81.5% |
| Male | 18.5% |
| Average age | 41.2 |
| Estimated audience size | 1,334,320 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 138,451 | 0.94× |
| New York | 106,056 | 1.42× |
| Florida | 104,834 | 1.16× |
| Texas | 93,416 | 0.81× |
| Pennsylvania | 68,596 | 1.53× |
| Illinois | 64,147 | 1.44× |
| Georgia | 53,853 | 1.31× |
| Michigan | 50,750 | 1.45× |
| New Jersey | 46,437 | 1.37× |
| Virginia | 44,639 | 1.37× |
| Massachusetts | 39,392 | 1.5× |
| Washington | 37,067 | 1.38× |
| Maryland | 34,426 | 1.5× |
| Indiana | 30,334 | 1.24× |
| Tennessee | 28,906 | 1.08× |
| Colorado | 28,794 | 1.37× |
| North Carolina | 25,894 | 0.64× |
| Ohio | 25,282 | 0.62× |
| Washington, District of Columbia | 23,541 | 5.87× |
| Oregon | 18,677 | 1.22× |
| Minnesota | 17,291 | 0.9× |
| Connecticut | 16,964 | 1.27× |
| Arizona | 16,637 | 0.61× |
| Alabama | 14,856 | 0.8× |
| South Carolina | 13,879 | 0.69× |
| Missouri | 13,126 | 0.61× |
| Louisiana | 11,118 | 0.65× |
| Wisconsin | 10,419 | 0.52× |
| Kentucky | 10,344 | 0.62× |
| Mississippi | 10,032 | 0.91× |
| Utah | 8,467 | 0.71× |
| Nevada | 8,348 | 0.65× |
| New Hampshire | 8,284 | 1.58× |
| Arkansas | 7,787 | 0.71× |
| Oklahoma | 7,501 | 0.51× |
| West Virginia | 6,635 | 1.07× |
| New Mexico | 5,851 | 0.87× |
| Kansas | 5,843 | 0.56× |
| Iowa | 5,321 | 0.48× |
| Delaware | 5,313 | 1.44× |
| Maine | 3,479 | 0.73× |
| Vermont | 2,993 | 1.28× |
| Nebraska | 2,826 | 0.42× |
| Idaho | 2,769 | 0.41× |
| Rhode Island | 2,585 | 0.61× |
| Hawaii | 2,549 | 0.44× |
| Montana | 1,556 | 0.42× |
| North Dakota | 1,012 | 0.37× |
| South Dakota | 923 | 0.3× |
| Wyoming | 824 | 0.42× |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 23.7% |
| Italy | 20.6% |
| Hong Kong | 7.3% |
See Now TV audiences in other countries
More TV / music streaming audiences in United States
- Spotify (91,131,922)
- Peacock (52,578,556)
- Netflix (50,510,278)
- HBO MAX (38,467,555)
- YouTube Music (31,014,438)
How to read this data
Audience size is the estimated number of people in United States who actively search for Now TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.