Rascasse Audience Intelligence

Oncology Audience in United States

A data profile of the people who buy, follow and care about Oncology in United States — modelled from more than twelve digital signal sources. Oncology has an estimated audience of 10,666,927 people in United States.

#123among Field of study in United States#2164among Topic in United States#145in Health

The average Oncology fan in United States is 45.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Health · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Oncology profile in United States.

Audience size
10.7M
in United States
Gender
67.0%♀
33.0% male
Age
45.4
average years
Country rank
#3355
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Oncology fans

67.0% are female, 33.0% are male, average age 45.4.

Fig. 02

Gender split

67.0%
Female
33.0%
Male
Demographic split for Oncology audience in United States
MetricValue
Female67.0%
Male33.0%
Average age45.4
Estimated audience size10,666,927
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Oncology audience in United States
Age bracketShare%
16-1911%
20-2912%
30-3917%
40-4924%
50+37%
Fig. 04

Worldwide distribution

26.8%

of the worldwide Oncology audience comes from United States.

Worldwide audience distribution share by country for Oncology
CountryShare
United States26.8%
United Kingdom7.0%
Brazil4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Oncology audience in United States is strongest.

Fig. 05

Top regions by affinity

Oncology fans by region: top regions in United States
#RegionReachAffinity×
01Texas~1M1.24×
02Virginia~300K1.18×
03Delaware~30K1.16×
04Tennessee~200K1.15×
05Arkansas~100K1.15×
06Kentucky~200K1.13×
07California~1.5M1.10×
08Louisiana~200K1.10×
09South Carolina~200K1.09×
10Mississippi~100K1.09×
11Kansas~90K1.09×
12Georgia~400K1.08×
13Alabama~200K1.08×
14New Jersey~300K1.07×
15Maryland~200K1.07×
16Pennsylvania~400K1.06×
17Illinois~400K1.06×
18Oklahoma~100K1.06×
19West Virginia~50K1.06×
20Alaska~20K1.06×
21Ohio~300K1.05×
22North Carolina~300K1.05×
23Indiana~200K1.04×
24North Dakota~20K1.04×
25Florida~700K1.03×
26New York~600K1.01×
27Oregon~100K1.01×
28Hawaii~50K1.00×
29Arizona~200K0.99×
30Connecticut~100K0.97×
31Missouri~200K0.96×
32Nevada~100K0.96×
33Michigan~300K0.95×
34South Dakota~20K0.95×
35Washington~200K0.93×
36Iowa~80K0.93×
37Massachusetts~200K0.92×
38New Mexico~50K0.92×
39Nebraska~50K0.91×
40Montana~30K0.91×
41Minnesota~100K0.90×
42Colorado~100K0.87×
43Utah~80K0.87×
44Washington, District of Columbia~30K0.87×
45Idaho~50K0.85×
46Vermont~20K0.85×
47Wisconsin~100K0.84×
48Maine~30K0.84×
49Rhode Island~30K0.84×
50New Hampshire~40K0.83×
Fig. 06

Affinity by region

Affinity by region — Oncology, United States
0.83×1.00×1.24×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Oncology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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