A data profile of the people who buy, follow and care about PC World in United States — modelled from more than twelve digital signal sources. PC World has an estimated audience of 1,035,734 people in United States.
The average PC World fan in United States is 33.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
The key figures that characterise the PC World profile in United States.
30.0% are female, 70.0% are male, average age 33.3.
| Metric | Value |
|---|---|
| Female | 30.0% |
| Male | 70.0% |
| Average age | 33.3 |
| Estimated audience size | 1,035,734 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 24% | |
| 30-39 | 17% | |
| 40-49 | 13% | |
| 50+ | 12% |
of the worldwide PC World audience comes from United States.
| Country | Share |
|---|---|
| United Kingdom | 41.7% |
| United States | 30.6% |
| Canada | 3.6% |
Where the PC World audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Hampshire | ~7K | 1.65× | |
| 02 | Washington, District of Columbia | ~5K | 1.51× | |
| 03 | Vermont | ~3K | 1.40× | |
| 04 | California | ~200K | 1.35× | |
| 05 | New York | ~80K | 1.35× | |
| 06 | Virginia | ~30K | 1.31× | |
| 07 | North Carolina | ~40K | 1.23× | |
| 08 | Illinois | ~40K | 1.21× | |
| 09 | Washington | ~20K | 1.16× | |
| 10 | New Jersey | ~30K | 1.11× | |
| 11 | Arizona | ~20K | 1.10× | |
| 12 | Maryland | ~20K | 1.08× | |
| 13 | Massachusetts | ~20K | 1.07× | |
| 14 | Florida | ~70K | 1.05× | |
| 15 | Connecticut | ~10K | 1.05× | |
| 16 | Iowa | ~9K | 1.05× | |
| 17 | Alaska | ~2K | 1.05× | |
| 18 | Pennsylvania | ~40K | 1.03× | |
| 19 | Minnesota | ~20K | 1.03× | |
| 20 | Oklahoma | ~10K | 1.03× | |
| 21 | Kansas | ~8K | 1.02× | |
| 22 | Colorado | ~20K | 1.00× | |
| 23 | Wisconsin | ~20K | 0.99× | |
| 24 | Oregon | ~10K | 0.99× | |
| 25 | Hawaii | ~4K | 0.99× | |
| 26 | Nevada | ~10K | 0.98× | |
| 27 | South Dakota | ~2K | 0.97× | |
| 28 | Rhode Island | ~3K | 0.95× | |
| 29 | North Dakota | ~2K | 0.95× | |
| 30 | Ohio | ~30K | 0.93× | |
| 31 | Idaho | ~5K | 0.93× | |
| 32 | Tennessee | ~20K | 0.92× | |
| 33 | Alabama | ~10K | 0.92× | |
| 34 | Utah | ~9K | 0.92× | |
| 35 | Nebraska | ~5K | 0.92× | |
| 36 | West Virginia | ~4K | 0.92× | |
| 37 | Missouri | ~20K | 0.91× | |
| 38 | Montana | ~3K | 0.90× | |
| 39 | Delaware | ~3K | 0.90× | |
| 40 | Texas | ~80K | 0.88× | |
| 41 | New Mexico | ~5K | 0.88× | |
| 42 | Maine | ~3K | 0.88× | |
| 43 | Georgia | ~30K | 0.86× | |
| 44 | Michigan | ~20K | 0.86× | |
| 45 | Indiana | ~20K | 0.86× | |
| 46 | Kentucky | ~10K | 0.86× | |
| 47 | South Carolina | ~10K | 0.84× | |
| 48 | Mississippi | ~7K | 0.84× | |
| 49 | Arkansas | ~7K | 0.82× | |
| 50 | Louisiana | ~10K | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for PC World. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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