Philippine cuisine Audience in United States

Philippine cuisine has an estimated audience of 1,147,817 people in United States. 61.0% are female, 39.0% are male, average age 42.0. Top regions: California, Florida, North Carolina.
The average Philippine cuisine fan in United States is 42.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, North Carolina.
Category: Food & Beverages · Type: Topic · Subtype: Cuisine
Demographics of Philippine cuisine fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 42.0 |
| Estimated audience size | 1,147,817 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 200,385 | 1.59× |
| Florida | 105,238 | 1.35× |
| North Carolina | 65,147 | 1.89× |
| Texas | 49,589 | 0.5× |
| New Jersey | 46,969 | 1.61× |
| New York | 33,344 | 0.52× |
| Arizona | 24,748 | 1.06× |
| Illinois | 18,831 | 0.49× |
| Pennsylvania | 18,708 | 0.48× |
| Washington | 17,664 | 0.77× |
| Virginia | 15,335 | 0.55× |
| Ohio | 12,015 | 0.34× |
| Georgia | 11,966 | 0.34× |
| Montana | 11,239 | 3.53× |
| Michigan | 11,004 | 0.37× |
| Maryland | 8,719 | 0.44× |
| Colorado | 8,193 | 0.45× |
| Mississippi | 8,165 | 0.86× |
| Tennessee | 8,047 | 0.35× |
| Massachusetts | 7,995 | 0.35× |
| Louisiana | 7,864 | 0.53× |
| Indiana | 7,784 | 0.37× |
| South Carolina | 7,457 | 0.43× |
| Arkansas | 7,253 | 0.77× |
| Oklahoma | 7,093 | 0.56× |
| Kentucky | 6,981 | 0.49× |
| Alabama | 6,757 | 0.42× |
| West Virginia | 6,740 | 1.26× |
| Alaska | 6,726 | 2.74× |
| Missouri | 6,534 | 0.35× |
| Hawaii | 6,441 | 1.31× |
| Minnesota | 6,378 | 0.39× |
| Nevada | 6,291 | 0.57× |
| Kansas | 6,226 | 0.69× |
| Idaho | 6,224 | 1.08× |
| Wisconsin | 6,186 | 0.36× |
| Iowa | 5,910 | 0.63× |
| South Dakota | 5,787 | 2.18× |
| Oregon | 5,767 | 0.44× |
| North Dakota | 5,635 | 2.39× |
| New Hampshire | 5,554 | 1.23× |
| Wyoming | 5,452 | 3.2× |
| Nebraska | 5,438 | 0.94× |
| Connecticut | 5,430 | 0.47× |
| New Mexico | 5,410 | 0.94× |
| Rhode Island | 5,363 | 1.47× |
| Maine | 5,359 | 1.3× |
| Utah | 5,292 | 0.51× |
| Vermont | 5,274 | 2.62× |
| Delaware | 4,802 | 1.52× |
Worldwide distribution
| Country | Share |
|---|---|
| Philippines | 29.0% |
| United States | 17.7% |
| Japan | 8.4% |
See Philippine cuisine audiences in other countries
More Cuisine audiences in United States
- Italian cuisine (41,718,747)
- Mexican cuisine (35,749,378)
- Cuisine of the United States (21,141,599)
- Vegetarian cuisine (20,968,856)
- Chinese cuisine (19,328,542)
How to read this data
Audience size is the estimated number of people in United States who actively search for Philippine cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.