Reflex Audience in United States

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Reflex has an estimated audience of 2,774,146 people in United States. 61.9% are female, 38.1% are male, average age 39.5. Top regions: Florida, California, Texas. Top brand affinities: Saving, Ironmongery, Ural Mountains, Jorja Fox, IPM.

The average Reflex fan in United States is 39.5 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Saving, Ironmongery, Ural Mountains, with strongest over-indexing on Saving (1.78× the country average). Demographically, the Reflex audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Urban Lifestyle, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Reflex fans

Demographic split for Reflex audience in United States
MetricValue
Female61.9%
Male38.1%
Average age39.5
Estimated audience size2,774,146

Audience persona

The typical Reflex fan in United States is more female, around 39.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Saving.

Top regions in United States

Top regions ranked by reach for Reflex in United States
RegionReachAffinity
Florida552,8902.94×
California261,4580.86×
Texas197,0260.83×
New York135,6960.88×
Georgia120,2531.41×
North Carolina109,2341.31×
Pennsylvania82,3430.88×
Illinois79,6120.86×
Virginia78,8041.17×
Ohio71,3290.83×
New Jersey63,7090.9×
Michigan60,7530.84×
Washington60,0341.08×
Tennessee47,3770.85×
West Virginia44,9773.48×
Indiana43,9940.87×
Louisiana42,7521.2×
South Carolina40,5490.97×
Kentucky39,5251.14×
Oklahoma38,8471.26×
Massachusetts38,3330.7×
Missouri33,2320.74×
Alabama32,1100.83×
Arkansas30,8311.35×
Mississippi30,0611.32×
Wisconsin28,6030.69×
Minnesota28,5430.72×
Arizona28,3100.5×
Colorado27,8730.64×
Maryland26,1580.55×
Kansas24,6271.13×
Utah23,4960.95×
Connecticut22,1890.8×
New Mexico21,3091.53×
Oregon19,1750.6×
North Dakota16,9732.98×
Iowa15,6610.69×
Nevada15,1060.56×
New Hampshire12,7041.16×
Hawaii9,5180.8×
Nebraska8,4540.61×
Montana8,4231.09×
South Dakota7,3141.14×
Idaho6,7910.49×
Alaska5,9791.01×
Rhode Island5,2190.59×
Maine4,1090.41×
Delaware3,3580.44×
Washington, District of Columbia3,3160.4×
Wyoming3,2390.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reflex audience
BrandAffinityCategory
Saving1.78×Business & Career
Ironmongery1.89×Home & Garden
Ural Mountains1.87×Travel & Leisure
Jorja Fox1.72×Movies & TV
IPM1.69×
British Grand Prix1.73×Sports
Hypnagogia1.65×Health
richard speight jr1.64×Movies & TV
Fist of Legend1.69×Movies & TV
WOFL1.58×Movies & TV
All You Need Is Love1.57×Music & Radio
aslan1.83×Literature
Vaughn Gittin Jr.1.69×Sports
Elizabeth Hoyt1.67×Literature
Pisco Sour1.71×Food & Beverages
Iringa1.78×Travel & Leisure
Angus King2.04×Politics & Society
Dona Ivone Lara1.56×Music & Radio
Autonomous University of Bucaramanga1.79×Business & Career
International Union of Geological Sciences1.54×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reflex audience
TraitClusterScore
Urban LifestyleOPEN1.23
ExtroversionTHRILL1.23
Social Media UsageJOY1.17
LGBTQ+ IdentityOPEN1.12
IndulgenceJOY1.12
Family OrientationCONSERVATISM1.12

Worldwide distribution

Worldwide audience distribution share by country for Reflex
CountryShare
United States39.2%
Czech Republic15.0%
France6.4%

See Reflex audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Reflex have in United States?

Reflex has an estimated audience of 2,774,146 people in United States, concentrated in Florida and California.

What is the gender split and age of Reflex fans?

61.9% of Reflex fans are female, 38.1% are male, with an average age of 39.5 years.

Which brands do Reflex fans like most?

Reflex fans show strongest brand affinity for Saving (1.78×), Ironmongery (1.89×), and Ural Mountains (1.87×) over the country average.

Where do Reflex fans live in United States?

Reflex fans in United States are most concentrated in Florida (reach 552,890), California (reach 261,458), and Texas (reach 197,026). These three regions account for the largest share of the active audience.

What other brands do Reflex fans also like?

Beyond Reflex itself, the audience over-indexes on Ironmongery (1.89×), Ural Mountains (1.87×), Jorja Fox (1.72×), and IPM (1.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reflex. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.