Samsung Pay Audience in United States

Samsung Pay has an estimated audience of 370,347 people in United States. 53.5% are female, 46.5% are male, average age 43.7. Top regions: California, Texas, Florida.
The average Samsung Pay fan in United States is 43.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Technology & Electronics · Type: Brand
Demographics of Samsung Pay fans
| Metric | Value |
|---|---|
| Female | 53.5% |
| Male | 46.5% |
| Average age | 43.7 |
| Estimated audience size | 370,347 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 45,391 | 1.11× |
| Texas | 38,069 | 1.2× |
| Florida | 32,243 | 1.29× |
| New York | 20,123 | 0.97× |
| Georgia | 13,654 | 1.2× |
| North Carolina | 12,790 | 1.15× |
| Illinois | 12,484 | 1.01× |
| Ohio | 12,146 | 1.06× |
| Pennsylvania | 11,707 | 0.94× |
| Michigan | 9,578 | 0.99× |
| Virginia | 9,028 | 1.0× |
| New Jersey | 8,750 | 0.93× |
| Tennessee | 8,616 | 1.16× |
| Arizona | 8,610 | 1.14× |
| Indiana | 7,391 | 1.09× |
| Washington | 7,104 | 0.96× |
| Missouri | 6,762 | 1.13× |
| Massachusetts | 6,401 | 0.88× |
| South Carolina | 6,391 | 1.15× |
| Alabama | 6,132 | 1.19× |
| Louisiana | 5,976 | 1.25× |
| Maryland | 5,962 | 0.94× |
| Colorado | 5,354 | 0.92× |
| Wisconsin | 5,182 | 0.93× |
| Oklahoma | 5,087 | 1.24× |
| Kentucky | 5,077 | 1.09× |
| Minnesota | 4,552 | 0.86× |
| Nevada | 4,267 | 1.19× |
| Oregon | 4,113 | 0.97× |
| Arkansas | 3,761 | 1.23× |
| Mississippi | 3,670 | 1.2× |
| Kansas | 3,018 | 1.03× |
| Connecticut | 2,998 | 0.81× |
| Iowa | 2,985 | 0.98× |
| Utah | 2,744 | 0.83× |
| New Mexico | 2,468 | 1.33× |
| West Virginia | 2,076 | 1.2× |
| Idaho | 1,781 | 0.96× |
| Nebraska | 1,648 | 0.89× |
| Hawaii | 1,481 | 0.93× |
| New Hampshire | 1,224 | 0.84× |
| Maine | 1,200 | 0.9× |
| Delaware | 986 | 0.97× |
| Montana | 868 | 0.85× |
| Rhode Island | 839 | 0.71× |
| Washington, District of Columbia | 747 | 0.67× |
| South Dakota | 691 | 0.81× |
| Alaska | 679 | 0.86× |
| North Dakota | 569 | 0.75× |
| Wyoming | 431 | 0.79× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.6% |
| Brazil | 8.6% |
| Germany | 6.1% |
See Samsung Pay audiences in other countries
More Technology & Electronics audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Samsung Pay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.