Semi-trailer truck Audience in United States

Semi-trailer truck has an estimated audience of 16,665,086 people in United States. 25.9% are female, 74.1% are male, average age 42.6. Top regions: California, Texas, Florida.

The average Semi-trailer truck fan in United States is 42.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Semi-trailer truck audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Category: Cars & Mobility · Type: Topic

Demographics of Semi-trailer truck fans

Demographic split for Semi-trailer truck audience in United States
MetricValue
Female25.9%
Male74.1%
Average age42.6
Estimated audience size16,665,086

Top regions in United States

Top regions ranked by reach for Semi-trailer truck in United States
RegionReachAffinity
California2,202,4431.2×
Texas1,540,9401.08×
Florida1,103,3440.98×
Illinois722,0471.3×
New York600,6880.65×
Ohio569,5291.11×
Georgia554,8521.08×
Michigan483,2211.11×
Pennsylvania481,7940.86×
North Carolina480,4640.96×
Indiana387,1631.27×
Arizona378,7181.11×
Washington365,3991.09×
Virginia343,2110.85×
Tennessee327,8780.98×
Missouri289,8691.08×
New Jersey277,0220.65×
Kentucky255,4011.22×
Wisconsin253,9781.01×
Colorado253,8900.97×
Minnesota251,3191.05×
Oklahoma232,0361.25×
South Carolina222,8290.89×
Maryland213,8980.75×
Massachusetts202,8570.62×
Utah201,1921.35×
Alabama200,0360.86×
Oregon194,7631.02×
Louisiana171,5010.8×
Iowa167,3321.22×
Kansas163,7551.25×
Nevada160,920
Arkansas160,7791.17×
Connecticut125,1680.75×
Mississippi119,6760.87×
Nebraska117,2961.4×
Idaho109,2441.31×
New Mexico98,5731.18×
West Virginia74,6230.96×
Maine67,4101.13×
Hawaii55,0230.77×
South Dakota50,5131.31×
Montana47,6711.03×
New Hampshire41,6990.64×
North Dakota40,5591.18×
Wyoming32,3341.31×
Delaware31,6950.69×
Alaska30,2370.85×
Rhode Island29,8780.56×
Washington, District of Columbia28,6890.57×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Semi-trailer truck audience
TraitClusterScore
Risk AppetiteTHRILL2.48
PatriotismCONSERVATISM1.6
Need for SecurityCONSERVATISM1.48
Quality AwarenessPREMIUM1.31
Career OrientationPOWER1.28
Family OrientationCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Semi-trailer truck
CountryShare
United States46.0%
Brazil5.2%
Canada4.5%

See Semi-trailer truck audiences in other countries

More Cars & Mobility audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Semi-trailer truck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.