Rascasse Audience Intelligence

Semi-trailer truck Audience in United States

A data profile of the people who buy, follow and care about Semi-trailer truck in United States — modelled from more than twelve digital signal sources. Semi-trailer truck has an estimated audience of 16,665,086 people in United States.

#1411among Topic in United States#70in Cars & Mobility

The average Semi-trailer truck fan in United States is 42.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Semi-trailer truck profile in United States.

Audience size
16.7M
in United States
Gender
25.9%♀
74.1% male
Age
42.6
average years
Country rank
#2066
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Semi-trailer truck fans

25.9% are female, 74.1% are male, average age 42.6.

Fig. 02

Gender split

25.9%
Female
74.1%
Male
Demographic split for Semi-trailer truck audience in United States
MetricValue
Female25.9%
Male74.1%
Average age42.6
Estimated audience size16,665,086
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Semi-trailer truck audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3919%
40-4922%
50+29%
Fig. 04

Worldwide distribution

46.0%

of the worldwide Semi-trailer truck audience comes from United States.

Worldwide audience distribution share by country for Semi-trailer truck
CountryShare
United States46.0%
Brazil5.2%
Canada4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Semi-trailer truck audience in United States is strongest.

Fig. 05

Top regions by affinity

Semi-trailer truck fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~100K1.42×
02Utah~200K1.33×
03Idaho~100K1.31×
04South Dakota~50K1.29×
05Illinois~700K1.26×
06New Mexico~100K1.26×
07Wyoming~30K1.26×
08Indiana~400K1.25×
09Kansas~200K1.25×
10Oklahoma~200K1.21×
11Iowa~200K1.20×
12North Dakota~40K1.20×
13Kentucky~200K1.16×
14Arkansas~200K1.15×
15West Virginia~90K1.15×
16California~2M1.13×
17Arizona~400K1.12×
18Montana~50K1.11×
19Ohio~600K1.10×
20Missouri~300K1.10×
21Washington~400K1.08×
22Michigan~500K1.06×
23Georgia~500K1.05×
24Nevada~200K1.05×
25Texas~1.5M1.03×
26Wisconsin~300K1.02×
27Minnesota~200K1.02×
28Oregon~200K1.02×
29Alaska~30K0.98×
30Florida~1M0.96×
31Tennessee~300K0.96×
32Colorado~300K0.96×
33Mississippi~100K0.92×
34North Carolina~500K0.90×
35Alabama~200K0.89×
36South Carolina~200K0.88×
37Pennsylvania~500K0.87×
38Virginia~300K0.83×
39Louisiana~200K0.83×
40Hawaii~60K0.82×
41Delaware~40K0.79×
42Connecticut~100K0.77×
43Maryland~200K0.76×
44Maine~40K0.75×
45New Hampshire~50K0.71×
46Rhode Island~40K0.70×
47New Jersey~300K0.66×
48Washington, District of Columbia~30K0.66×
49New York~600K0.62×
50Massachusetts~200K0.61×
Fig. 06

Affinity by region

Affinity by region — Semi-trailer truck, United States
0.61×1.00×1.42×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Semi-trailer truck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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