Sioux City, Iowa Audience in United States
Sioux City, Iowa has an estimated audience of 574,409 people in United States. 43.9% are female, 56.1% are male, average age 39.3. Top brand affinities: Brooklyn College, Ixtapaluca, Cagayan, Jbc, James Butler (American football).
Top brand affinities include Brooklyn College, Ixtapaluca, Cagayan, with strongest over-indexing on Brooklyn College (1.6× the country average). Demographically, the Sioux City, Iowa audience skews more male with an average age of 39.3, and over-indexes on personality traits such as DIY Mentality, Family Orientation.
Category: Travel & Leisure · Type: POI
Demographics of Sioux City, Iowa fans
| Metric | Value |
|---|---|
| Female | 43.9% |
| Male | 56.1% |
| Average age | 39.3 |
| Estimated audience size | 574,409 |
Audience persona
The typical Sioux City, Iowa fan in United States is more male, around 39.3 years old, with strong DIY Mentality tendencies and a notable affinity for Brooklyn College.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Brooklyn College | 1.6× | Business & Career |
| Ixtapaluca | 1.64× | Travel & Leisure |
| Cagayan | 2.14× | Travel & Leisure |
| Jbc | 2.32× | Kids & Family |
| James Butler (American football) | 1.97× | Sports |
| Babalawo | 1.61× | |
| Grammy Award for Best Pop Vocal Album | 1.61× | Music & Radio |
| Summer Days (And Summer Nights!!) | 1.61× | Music & Radio |
| JTG | 1.98× | Sports |
| Left fielder | 2.51× | |
| Jc caylen | 1.6× | Internet & Social Media |
| James M. Cain | 1.61× | Literature |
| Aya of Yop City | 1.63× | Literature |
| Caccamo | 1.54× | Travel & Leisure |
| Pips, Chips & Videoclips | 2.06× | Music & Radio |
| Urla, İzmir | 2.1× | Travel & Leisure |
| FilmmakerIQ.com | 1.82× | Movies & TV |
| Menina Cachos | 1.64× | |
| JS Kairouan | 2.03× | Sports |
| JCLU Forever | 2× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 3.6 |
| Family Orientation | CONSERVATISM | 1.16 |
| Need for Security | CONSERVATISM | 1.16 |
| Individualism | JOY | 1.09 |
| Community Orientation | OPEN | 1.07 |
| Tradition | CONSERVATISM | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 95.4% |
| Spain | 3.3% |
| Germany | 1.2% |
See Sioux City, Iowa audiences in other countries
More Travel & Leisure audiences in United States
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How to read this data
Audience size is the estimated number of people in United States who actively search for Sioux City, Iowa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.