Rascasse Audience Intelligence

Social security Audience in United States

A data profile of the people who buy, follow and care about Social security in United States — modelled from more than twelve digital signal sources. Social security has an estimated audience of 61,921,676 people in United States.

#202among Topic in United States#9in Politics & Society

The average Social security fan in United States is 52.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Social security profile in United States.

Audience size
61.9M
in United States
Gender
57.4%♀
42.6% male
Age
52.2
average years
Country rank
#272
Topic in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Social security fans

57.4% are female, 42.6% are male, average age 52.2.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Social security audience in United States
MetricValue
Female57.4%
Male42.6%
Average age52.2
Estimated audience size61,921,676
Fig. 03

Age distribution

Ø 52.2
average years
Age distribution of the Social security audience in United States
Age bracketShare%
16-194%
20-293%
30-394%
40-4935%
50+54%
Fig. 04

Worldwide distribution

94.9%

of the worldwide Social security audience comes from United States.

Worldwide audience distribution share by country for Social security
CountryShare
United States94.9%
India2.9%
Belgium0.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Social security audience in United States is strongest.

Fig. 05

Top regions by affinity

Social security fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~1.5M1.40×
02Mississippi~800K1.38×
03Arkansas~800K1.31×
04West Virginia~400K1.29×
05Alabama~1M1.23×
06Kentucky~1M1.22×
07Oklahoma~1M1.22×
08Florida~6M1.21×
09Ohio~2.5M1.19×
10Michigan~2M1.19×
11Indiana~1.5M1.16×
12Georgia~2.5M1.15×
13Tennessee~1.5M1.14×
14Missouri~1.5M1.13×
15New Mexico~400K1.12×
16South Carolina~1M1.10×
17Maryland~1.5M1.07×
18Pennsylvania~2.5M1.06×
19North Carolina~2M1.05×
20Delaware~200K1.05×
21Maine~300K1.03×
22Virginia~1.5M1.00×
23Nevada~700K1.00×
24Wisconsin~1M0.99×
25Texas~6M0.97×
26Iowa~600K0.97×
27Idaho~300K0.97×
28Oregon~800K0.96×
29Kansas~500K0.95×
30New Hampshire~300K0.95×
31Illinois~2M0.93×
32Massachusetts~1.5M0.93×
33Arizona~1.5M0.92×
34New Jersey~1.5M0.91×
35Connecticut~700K0.91×
36Rhode Island~200K0.91×
37New York~3.5M0.87×
38Minnesota~900K0.87×
39Vermont~100K0.87×
40Washington~1M0.84×
41Alaska~100K0.84×
42California~6.5M0.83×
43Hawaii~300K0.82×
44Montana~200K0.82×
45Nebraska~300K0.80×
46South Dakota~100K0.80×
47North Dakota~100K0.79×
48Colorado~800K0.76×
49Washington, District of Columbia~100K0.70×
50Utah~400K0.64×
Fig. 06

Affinity by region

Affinity by region — Social security, United States
0.64×1.00×1.40×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Social security. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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