Sofía Vergara Audience in United States

Sofía Vergara logo

Sofía Vergara has an estimated audience of 8,020,753 people in United States. 60.9% are female, 39.1% are male, average age 43.5. Top regions: California, Texas, Florida. Top brand affinities: Julie Bowen, Javier Bardem, Diane Keaton, Christine Baranski, Robert Duvall.

The average Sofía Vergara fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Julie Bowen, Javier Bardem, Diane Keaton, with strongest over-indexing on Julie Bowen (19.51× the country average). Demographically, the Sofía Vergara audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Sofía Vergara fans

Demographic split for Sofía Vergara audience in United States
MetricValue
Female60.9%
Male39.1%
Average age43.5
Estimated audience size8,020,753

Audience persona

The typical Sofía Vergara fan in United States is more female, around 43.5 years old, with strong Extroversion tendencies and a notable affinity for Julie Bowen.

Top regions in United States

Top regions ranked by reach for Sofía Vergara in United States
RegionReachAffinity
California964,4881.09×
Texas790,8301.15×
Florida523,6490.96×
New York384,0840.86×
Arizona278,6801.7×
Illinois269,9671.01×
Ohio260,8361.06×
Pennsylvania255,7410.95×
Georgia238,3540.96×
North Carolina232,7610.96×
Michigan212,0791.01×
New Jersey180,4190.88×
Virginia178,6570.91×
Washington172,7571.07×
Tennessee169,5911.05×
Indiana160,3681.09×
Alabama154,8131.38×
Massachusetts134,2260.85×
Missouri133,5321.03×
Colorado131,5351.04×
Maryland124,4940.9×
South Carolina111,6210.93×
Wisconsin111,5600.92×
Minnesota109,3390.95×
Kentucky104,5591.04×
Oklahoma102,4631.15×
Louisiana99,2730.96×
Oregon96,1221.05×
Utah89,2831.24×
Nevada82,6811.07×
Arkansas73,4271.11×
Connecticut72,3280.9×
Kansas68,1841.08×
Iowa62,9810.95×
Mississippi60,6120.92×
New Mexico47,6561.18×
Idaho43,7751.09×
Nebraska39,6000.98×
Hawaii35,2701.02×
West Virginia34,8350.93×
New Hampshire26,4340.84×
Maine24,3360.85×
Rhode Island21,3660.84×
Montana20,9660.94×
Alaska20,9451.22×
Delaware17,5420.79×
South Dakota16,5490.89×
Washington, District of Columbia15,4780.64×
North Dakota14,3450.87×
Wyoming11,6530.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sofía Vergara audience
BrandAffinityCategory
Julie Bowen19.51×Movies & TV
Javier Bardem19.3×Movies & TV
Diane Keaton7.85×Movies & TV
Christine Baranski20.66×Movies & TV
Robert Duvall11.81×Movies & TV
Joe Manganiello19.01×Movies & TV
Ariel Winter19.18×Movies & TV
Animal Kingdom (film)15.15×Movies & TV
Wall Street (1987 film)17.99×Movies & TV
Kate Beckinsale14.1×Movies & TV
Animal Kingdom (TV series)12.05×Movies & TV
Green Lantern12.76×Movies & TV
Moonlight (TV series)17.93×Movies & TV
Nate Bargatze7.72×Music & Radio
Ed O'Neill19.76×Movies & TV
God3.45×Politics & Society
Paula Patton18.7×Movies & TV
Priyanka Chopra12.83×Movies & TV
Andy García16.3×Movies & TV
Jessica Alba8.04×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sofía Vergara audience
TraitClusterScore
ExtroversionTHRILL1.49
IndulgenceJOY1.38
MindfulnessBALANCE1.2
CreativityOPEN1.2
Design AffinityPREMIUM1.19
Healthy LifestyleBALANCE1.14

Worldwide distribution

Worldwide audience distribution share by country for Sofía Vergara
CountryShare
United States35.7%
United Kingdom6.3%
Brazil6.2%

See Sofía Vergara audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Sofía Vergara have in United States?

Sofía Vergara has an estimated audience of 8,020,753 people in United States, concentrated in California and Texas.

What is the gender split and age of Sofía Vergara fans?

60.9% of Sofía Vergara fans are female, 39.1% are male, with an average age of 43.5 years.

Which brands do Sofía Vergara fans like most?

Sofía Vergara fans show strongest brand affinity for Julie Bowen (19.51×), Javier Bardem (19.3×), and Diane Keaton (7.85×) over the country average.

Where do Sofía Vergara fans live in United States?

Sofía Vergara fans in United States are most concentrated in California (reach 964,488), Texas (reach 790,830), and Florida (reach 523,649). These three regions account for the largest share of the active audience.

What other brands do Sofía Vergara fans also like?

Beyond Sofía Vergara itself, the audience over-indexes on Javier Bardem (19.3×), Diane Keaton (7.85×), Christine Baranski (20.66×), and Robert Duvall (11.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sofía Vergara. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.