A data profile of the people who buy, follow and care about Ed O'Neill in United States — modelled from more than twelve digital signal sources. Ed O'Neill has an estimated audience of 2,122,933 people in United States.
The average Ed O'Neill fan in United States is 43.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Luxury Bags, MCM, Julie Bowen, with strongest over-indexing on Luxury Bags (179.26× the country average).
Demographically, the Ed O'Neill audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Luxury Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ed O'Neill fan in United States is balanced, around 43.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Luxury Bags.
The key figures that characterise the Ed O'Neill profile in United States.
49.1% are female, 50.9% are male, average age 43.9.
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 43.9 |
| Estimated audience size | 2,122,933 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 17% | |
| 30-39 | 23% | |
| 40-49 | 23% | |
| 50+ | 29% |
Where the Ed O'Neill audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ohio | ~80K | 1.32× | |
| 02 | Idaho | ~10K | 1.29× | |
| 03 | Pennsylvania | ~80K | 1.17× | |
| 04 | West Virginia | ~10K | 1.16× | |
| 05 | Kentucky | ~30K | 1.11× | |
| 06 | Arizona | ~40K | 1.10× | |
| 07 | Indiana | ~40K | 1.10× | |
| 08 | Oklahoma | ~20K | 1.09× | |
| 09 | New Mexico | ~10K | 1.09× | |
| 10 | Missouri | ~40K | 1.08× | |
| 11 | New Jersey | ~50K | 1.07× | |
| 12 | Illinois | ~70K | 1.06× | |
| 13 | Michigan | ~60K | 1.05× | |
| 14 | Nevada | ~20K | 1.05× | |
| 15 | Utah | ~20K | 1.05× | |
| 16 | California | ~200K | 1.04× | |
| 17 | Texas | ~200K | 1.01× | |
| 18 | Wisconsin | ~30K | 1.01× | |
| 19 | Connecticut | ~20K | 1.01× | |
| 20 | Massachusetts | ~40K | 1.00× | |
| 21 | Nebraska | ~10K | 1.00× | |
| 22 | New York | ~100K | 0.99× | |
| 23 | Tennessee | ~40K | 0.99× | |
| 24 | Oregon | ~20K | 0.99× | |
| 25 | North Dakota | ~4K | 0.99× | |
| 26 | Rhode Island | ~6K | 0.98× | |
| 27 | Delaware | ~5K | 0.98× | |
| 28 | North Carolina | ~60K | 0.97× | |
| 29 | South Carolina | ~30K | 0.97× | |
| 30 | New Hampshire | ~8K | 0.97× | |
| 31 | Colorado | ~30K | 0.96× | |
| 32 | Arkansas | ~20K | 0.96× | |
| 33 | Kansas | ~20K | 0.96× | |
| 34 | Montana | ~5K | 0.96× | |
| 35 | South Dakota | ~4K | 0.96× | |
| 36 | Alaska | ~4K | 0.96× | |
| 37 | Virginia | ~50K | 0.95× | |
| 38 | Maryland | ~30K | 0.95× | |
| 39 | Louisiana | ~20K | 0.95× | |
| 40 | Mississippi | ~20K | 0.95× | |
| 41 | Iowa | ~20K | 0.95× | |
| 42 | Minnesota | ~30K | 0.94× | |
| 43 | Washington | ~40K | 0.93× | |
| 44 | Alabama | ~30K | 0.93× | |
| 45 | Maine | ~7K | 0.93× | |
| 46 | Florida | ~100K | 0.91× | |
| 47 | Georgia | ~60K | 0.90× | |
| 48 | Hawaii | ~7K | 0.85× | |
| 49 | Vermont | ~3K | 0.85× | |
| 50 | Washington, District of Columbia | ~5K | 0.78× |
The strongest cross-interests of the Ed O'Neill audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Luxury Bags | Fashion & Accessoires | 179.26× | ||
| 02 | Nancy Gonzalez | Fashion & Accessoires | 89.88× | ||
| 03 | MCM | Fashion & Accessoires | 60.07× | ||
| 04 | Jacquemus | Fashion & Accessoires | 45.15× | ||
| 05 | Joe Lo Truglio | Movies & TV | 39.49× | ||
| 06 | Fast Times at Ridgemont High | Movies & TV | 30.98× | ||
| 07 | Rico Rodriguez (actor) | Movies & TV | 23.51× | ||
| 08 | Julie Bowen | Movies & TV | 22.15× | ||
| 09 | Luxury Shop | Shopping | 20.00× | ||
| 10 | Luxury Store | Shopping | 20.00× | ||
| 11 | BHLDN | Fashion & Accessoires | 20.00× | ||
| 12 | The Bridal Shop | Shopping | 20.00× | ||
| 13 | Eric Stonestreet | Movies & TV | 17.63× | ||
| 14 | Nolan Gould | Movies & TV | 16.99× | ||
| 15 | Ariel Winter | Movies & TV | 13.28× | ||
| 16 | John C. Reilly | Movies & TV | 9.60× | ||
| 17 | Alan Tudyk | Movies & TV | 7.22× | ||
| 18 | Catherine O'Hara | Movies & TV | 4.37× | ||
| 19 | Cadillac | Cars & Mobility | 3.04× | ||
| 20 | General Motors | Cars & Mobility | 2.35× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 16.79× | |
| Need for Security | CONSERVATISM | 0.63× | |
| Family Orientation | CONSERVATISM | 0.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.43× | |
| Urban Lifestyle | OPEN | 0.44× | |
| Indulgence | JOY | 0.45× |
Ed O'Neill has an estimated audience of 2,122,933 people in United States, concentrated in California and Texas.
49.1% of Ed O'Neill fans are female, 50.9% are male, with an average age of 43.9 years.
Ed O'Neill fans show strongest brand affinity for Luxury Bags (179.26×), MCM (60.07×), and Julie Bowen (22.15×) over the country average.
Ed O'Neill fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Ed O'Neill itself, the audience over-indexes on MCM (60.07×), Julie Bowen (22.15×), Fast Times at Ridgemont High (30.98×), and Jacquemus (45.15×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ed O'Neill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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