Rascasse Audience Intelligence

Luxury Store Audience in United States

A data profile of the people who buy, follow and care about Luxury Store in United States — modelled from more than twelve digital signal sources. Luxury Store has an estimated audience of 1,368,893 people in United States.

#249among Touchpoint in United States#331in Shopping

The average Luxury Store fan in United States is 34.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Luxury Bags, Bath and Bodyworks, Bahrain, with strongest over-indexing on Luxury Bags (38× the country average).

Demographically, the Luxury Store audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Luxury Store fan in United States is more female, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Luxury Bags.

Category: Shopping · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Luxury Store profile in United States.

Audience size
1.4M
in United States
Gender
58.9%♀
41.1% male
Age
34.8
average years
Country rank
#18987
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Luxury Store fans

58.9% are female, 41.1% are male, average age 34.8.

Fig. 02

Gender split

58.9%
Female
41.1%
Male
Demographic split for Luxury Store audience in United States
MetricValue
Female58.9%
Male41.1%
Average age34.8
Estimated audience size1,368,893
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Luxury Store audience in United States
Age bracketShare%
16-1927%
20-2925%
30-3921%
40-4917%
50+10%
Fig. 04

Worldwide distribution

7.1%

of the worldwide Luxury Store audience comes from United States.

Worldwide audience distribution share by country for Luxury Store
CountryShare
China12.9%
Japan12.7%
United States7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Luxury Store audience in United States is strongest.

Fig. 05

Top regions by affinity

Luxury Store fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~5K2.38×
02New York~100K1.55×
03New Jersey~50K1.46×
04California~200K1.30×
05Georgia~50K1.15×
06Kansas~10K1.09×
07Florida~100K1.08×
08Washington, District of Columbia~4K1.07×
09Alaska~3K1.07×
10North Dakota~3K1.06×
11Massachusetts~30K1.05×
12Alabama~20K1.05×
13Connecticut~10K1.04×
14Nevada~10K1.04×
15Hawaii~6K1.04×
16South Dakota~3K1.04×
17Mississippi~10K1.03×
18Texas~100K1.02×
19South Carolina~20K1.02×
20Maryland~20K1.01×
21Delaware~4K1.01×
22New Hampshire~5K1.00×
23Rhode Island~4K1.00×
24West Virginia~6K0.99×
25Montana~4K0.99×
26Virginia~30K0.98×
27Louisiana~20K0.98×
28Arkansas~10K0.98×
29Kentucky~20K0.97×
30Maine~5K0.97×
31Illinois~40K0.96×
32Tennessee~30K0.95×
33North Carolina~40K0.93×
34New Mexico~6K0.93×
35Washington~30K0.92×
36Idaho~6K0.92×
37Nebraska~6K0.92×
38Pennsylvania~40K0.91×
39Oklahoma~10K0.91×
40Missouri~20K0.88×
41Iowa~10K0.87×
42Oregon~10K0.86×
43Utah~10K0.84×
44Colorado~20K0.83×
45Indiana~20K0.82×
46Wisconsin~20K0.82×
47Arizona~20K0.81×
48Minnesota~20K0.81×
49Ohio~30K0.80×
50Michigan~30K0.80×
Fig. 06

Affinity by region

Affinity by region — Luxury Store, United States
0.80×1.00×2.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Luxury Store audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Luxury Store audience
#·InterestCategoryAffinity×
01ZanzibarTravel & Leisure43.29×
02Luxury BagsFashion & Accessoires38.00×
03BahrainTravel & Leisure30.34×
04Women's ShoesFashion & Accessoires24.00×
05BeirutTravel & Leisure23.04×
06KosovoTravel & Leisure20.24×
07Ed O'NeillMovies & TV20.00×
08God in IslamPolitics & Society20.00×
09forex traderBusiness & Career19.42×
10Media Take OutInternet & Social Media10.95×
11PandoraFashion & Accessoires9.35×
12Bath and BodyworksShopping8.60×
13Business classTravel & Leisure8.46×
14Museum of Modern ArtArts & Culture7.59×
15KetoneHealth4.57×
16IKEAHome & Garden3.76×
17NordstromShopping3.28×
18WineFood & Beverages2.47×
19Home improvementHome & Garden2.05×
20Alcoholic beveragesFood & Beverages1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Luxury Store audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Luxury Store audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM7.39×
PatriotismCONSERVATISM4.37×
Quality AwarenessPREMIUM3.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Luxury Store audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.60×
Social Media UsageJOY0.83×
IndividualismJOY0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Luxury Store have in United States?

Luxury Store has an estimated audience of 1,368,893 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Luxury Store fans?

58.9% of Luxury Store fans are female, 41.1% are male, with an average age of 34.8 years.

03

Which brands do Luxury Store fans like most?

Luxury Store fans show strongest brand affinity for Luxury Bags (38×), Bath and Bodyworks (8.6×), and Bahrain (30.34×) over the country average.

04

Where do Luxury Store fans live in United States?

Luxury Store fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Luxury Store fans also like?

Beyond Luxury Store itself, the audience over-indexes on Bath and Bodyworks (8.6×), Bahrain (30.34×), forex trader (19.42×), and Ed O'Neill (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Shopping audiences in United States

See Luxury Store audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Luxury Store. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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