Top 50 Shopping brands in United States

This curated ranking covers the 50 largest shopping brands in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3,447 shopping brands tracked in United States, the 50 ranked here account for the largest measured audience reach. Shopping and fashion, Shopping and Online shopping lead the list with a combined estimated audience of 496,191,813 people. Across all 50 entries the average audience size is 58,877,116, and the largest, Shopping and fashion, reaches around 177,150,004 people in United States. Audience size is the estimated number of unique people in United States who actively engage with each shopping brand, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

Ranking

Rank Name Audience size Country share Subtype Category
1 Shopping and fashion Shopping and fashion 177,150,004 21.2% Lifestyle cluster Shopping
2 Shopping Shopping 167,207,223 21.9% Lifestyle cluster Shopping
3 Online shopping Online shopping 151,834,586 20.1% Lifestyle cluster Shopping
4 Walmart Walmart 94,971,264 61.4% Supermarket Shopping
5 Gift Gift 92,160,289 28.2% Shopping
6 Sales promotion Sales promotion 84,463,708 22.4% Shopping
7 Target Corporation Target Corporation 79,586,810 77.3% Shopping
8 Macy's Macy's 79,019,109 94.5% Department store Shopping
9 EBay EBay 75,427,822 33.3% Auctions Shopping
10 Coupons Coupons 75,061,436 20.5% E-Commerce Shopping
11 Costco Costco 72,175,459 55.3% Supermarket Shopping
12 Kohl's Kohl's 69,358,864 98.6% Shopping
13 Sam's Club Sam's Club 65,985,634 83.7% Hardware store Shopping
14 Dollar General Dollar General 64,760,671 98.2% Shopping
15 Price Price 63,424,212 22.8% Shopping
16 Macy's Macy's 63,095,076 96.4% Shopping
17 Aldi Aldi 62,997,749 37.0% Supermarket Shopping
18 Walgreens Walgreens 62,835,521 91.8% Drugstore Shopping
19 Best Buy Best Buy 61,821,222 76.7% Electronics Shopping
20 Trader Joe's Trader Joe's 61,335,853 97.3% Supermarket Shopping
21 Whole Foods Market Whole Foods Market 61,105,986 83.0% Supermarket Shopping
22 Dollar Tree Dollar Tree 59,378,252 90.6% Shopping
23 Amazon.com Amazon.com 57,554,446 23.7% Fashion Shopping
24 Nordstrom Nordstrom 54,915,835 97.6% Fashion Shopping
25 Tractor Supply Tractor Supply 54,567,000 99.6% Hardware store Shopping
26 Sephora Sephora 53,027,541 32.6% Drugstore Shopping
27 Shopping malls Shopping malls 49,542,772 12.3% Shopping
28 The UPS Store The UPS Store 44,056,300 94.0% Retail Shopping
29 Black Friday (shopping) Black Friday (shopping) 43,666,386 20.6% Shopping
30 Supermarket Supermarket 43,318,203 15.9% Shopping
31 CVS Pharmacy CVS Pharmacy 41,875,708 96.0% Beauty Shopping
32 Craigslist Craigslist 40,768,357 85.8% Marketplace Shopping
33 T.J.Maxx T.J.Maxx 39,996,747 81.2% Fashion Shopping
34 Subscription business model Subscription business model 39,942,350 26.3% E-Commerce Shopping
35 Discount stores Discount stores 38,605,016 11.5% Lifestyle cluster Shopping
36 J. C. Penney J. C. Penney 38,052,160 93.1% Supermarket Shopping
37 Discounts and allowances Discounts and allowances 37,177,993 14.2% Shopping
38 Chain store Chain store 35,549,658 34.3% Shopping
39 Auction Auction 34,765,861 31.7% E-Commerce Shopping
40 Publix Publix 34,713,471 96.6% Supermarket Shopping
41 Fashion Nova Fashion Nova 34,093,974 81.7% Fashion Shopping
42 Petco Petco 33,308,990 88.2% Pet shop Shopping
43 7-Eleven 7-Eleven 33,102,322 37.0% Shopping
44 Department store Department store 32,839,046 17.6% Shopping
45 Warehouse Warehouse 31,546,748 24.9% Shopping
46 Wawa Inc. Wawa Inc. 30,918,909 95.0% Shopping
47 Money back guarantee Money back guarantee 30,628,974 45.4% TV series Shopping
48 Cyber Monday Cyber Monday 30,607,203 33.1% E-Commerce Shopping
49 Wegmans Wegmans 29,864,804 97.1% Supermarket Shopping
50 Chewy Chewy 29,692,299 97.5% Pet shop Shopping

Frequently asked questions

How is this Top 50 list compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each shopping brand by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest shopping brand in United States?

Shopping and fashion currently leads with an estimated audience of 177,150,004 people in United States.

Methodology

Audience sizes are estimated from anonymized search-behavior signals across United States. Lists below 5 entries are not published. See methodology for full details.

Related top lists

Shopping · More audiences in United States