Rascasse Audience Intelligence

Software development Audience in United States

A data profile of the people who buy, follow and care about Software development in United States — modelled from more than twelve digital signal sources. Software development has an estimated audience of 11,794,819 people in United States.

#111among Field of study in United States#1990among Topic in United States#303in Business & Career

The average Software development fan in United States is 33.1 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Software development profile in United States.

Audience size
11.8M
in United States
Gender
55.0%♀
45.0% male
Age
33.1
average years
Country rank
#3031
Topic in United States
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Software development fans

55.0% are female, 45.0% are male, average age 33.1.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for Software development audience in United States
MetricValue
Female55.0%
Male45.0%
Average age33.1
Estimated audience size11,794,819
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Software development audience in United States
Age bracketShare%
16-1936%
20-2924%
30-3916%
40-4913%
50+11%
Fig. 04

Worldwide distribution

18.0%

of the worldwide Software development audience comes from United States.

Worldwide audience distribution share by country for Software development
CountryShare
United States18.0%
India7.2%
China5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Software development audience in United States is strongest.

Fig. 05

Top regions by affinity

Software development fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~200K1.93×
02Texas~1.5M1.65×
03Mississippi~200K1.65×
04Georgia~500K1.43×
05Virginia~400K1.38×
06South Carolina~200K1.36×
07Indiana~300K1.32×
08Alabama~200K1.31×
09North Carolina~500K1.28×
10Nebraska~70K1.18×
11Ohio~400K1.17×
12Maryland~200K1.17×
13Kansas~100K1.16×
14New York~800K1.15×
15Tennessee~300K1.14×
16Oregon~100K1.09×
17Louisiana~200K1.08×
18Washington~300K1.07×
19Oklahoma~100K1.07×
20Utah~100K1.07×
21New Jersey~300K1.05×
22California~1.5M1.04×
23Illinois~400K1.03×
24Florida~800K1.00×
25Arizona~200K0.99×
26Minnesota~200K0.98×
27South Dakota~30K0.97×
28Missouri~200K0.96×
29Kentucky~100K0.96×
30New Mexico~60K0.95×
31Washington, District of Columbia~30K0.95×
32North Dakota~20K0.94×
33Hawaii~50K0.92×
34Colorado~200K0.91×
35Delaware~30K0.91×
36Michigan~300K0.90×
37Nevada~100K0.90×
38Iowa~90K0.90×
39Idaho~50K0.90×
40Rhode Island~30K0.90×
41Alaska~20K0.89×
42Pennsylvania~300K0.88×
43Vermont~20K0.88×
44Massachusetts~200K0.87×
45Wisconsin~200K0.86×
46Connecticut~100K0.85×
47West Virginia~50K0.85×
48Montana~30K0.83×
49New Hampshire~40K0.82×
50Maine~30K0.80×
Fig. 06

Affinity by region

Affinity by region — Software development, United States
0.80×1.00×1.93×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Software development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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