Stay-at-home parent Audience in United States
Stay-at-home parent has an estimated audience of 3,247,053 people in United States. 65.9% are female, 34.1% are male, average age 34.2. Top regions: California, New York, Texas.
The average Stay-at-home parent fan in United States is 34.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas.
Category: Kids & Family · Type: Topic
Demographics of Stay-at-home parent fans
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 34.2 |
| Estimated audience size | 3,247,053 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 148,862 | 0.42× |
| New York | 83,114 | 0.46× |
| Texas | 79,174 | 0.28× |
| Florida | 55,741 | 0.25× |
| Pennsylvania | 43,711 | 0.4× |
| Georgia | 43,306 | 0.43× |
| North Carolina | 41,092 | 0.42× |
| Mississippi | 39,833 | 1.49× |
| Illinois | 38,720 | 0.36× |
| Virginia | 37,309 | 0.47× |
| Washington | 37,167 | 0.57× |
| Alabama | 35,964 | 0.79× |
| Indiana | 35,906 | 0.61× |
| Louisiana | 35,416 | 0.85× |
| Tennessee | 34,262 | 0.53× |
| Kentucky | 34,058 | 0.84× |
| Kansas | 33,135 | 1.29× |
| Michigan | 33,101 | 0.39× |
| Arkansas | 32,170 | 1.2× |
| Oklahoma | 31,461 | 0.87× |
| Iowa | 31,456 | 1.18× |
| South Carolina | 31,182 | 0.64× |
| Ohio | 30,693 | 0.31× |
| Wisconsin | 30,392 | 0.62× |
| Idaho | 30,366 | 1.86× |
| Maryland | 30,162 | 0.54× |
| New Jersey | 30,089 | 0.36× |
| Missouri | 29,424 | 0.56× |
| Arizona | 29,269 | 0.44× |
| Connecticut | 28,900 | 0.89× |
| Nevada | 28,700 | 0.91× |
| Maine | 28,525 | 2.45× |
| Oregon | 28,333 | 0.76× |
| Utah | 28,164 | 0.97× |
| Minnesota | 27,154 | 0.58× |
| Massachusetts | 26,876 | 0.42× |
| Nebraska | 26,532 | 1.63× |
| Colorado | 26,162 | 0.51× |
| New Mexico | 21,594 | 1.33× |
| Alaska | 20,882 | 3.01× |
| North Dakota | 19,994 | 3.0× |
| West Virginia | 17,936 | 1.19× |
| Washington, District of Columbia | 16,917 | 1.73× |
| Rhode Island | 16,649 | 1.61× |
| Hawaii | 15,822 | 1.13× |
| Delaware | 14,910 | 1.66× |
| New Hampshire | 14,779 | 1.16× |
| Vermont | 14,036 | 2.46× |
| Montana | 13,003 | 1.44× |
| South Dakota | 12,834 | 1.71× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.4% |
| United Kingdom | 7.9% |
| Canada | 4.9% |
See Stay-at-home parent audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Stay-at-home parent. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.