Rascasse Audience Intelligence

Students' union Audience in United States

A data profile of the people who buy, follow and care about Students' union in United States — modelled from more than twelve digital signal sources. Students' union has an estimated audience of 3,251,291 people in United States.

The average Students' union fan in United States is 36.5 years old, more female, and lives primarily in Ohio.

The audience is concentrated in Ohio, New York, California.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Students' union profile in United States.

Audience size
3.3M
in United States
Gender
66.3%
33.7% male
Age
36.5
average years
Country rank
#9592
Topic in United States
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Students' union fans

66.3% are female, 33.7% are male, average age 36.5.

Fig. 02

Gender split

66.3%
Female
33.7%
Male
Demographic split for Students' union audience in United States
MetricValue
Female66.3%
Male33.7%
Average age36.5
Estimated audience size3,251,291
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Students' union audience in United States
Age bracketShare%
16-1933%
20-2917%
30-3914%
40-4915%
50+22%
Fig. 04

Worldwide distribution

17.4%

of the worldwide Students' union audience comes from United States.

Worldwide audience distribution share by country for Students' union
CountryShare
United States17.4%
United Kingdom6.1%
Japan5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Students' union audience in United States is strongest.

Fig. 05

Top regions by affinity

Students' union fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~200K6.60×
02Connecticut~200K5.01×
03Rhode Island~40K4.07×
04Ohio~300K3.26×
05Wisconsin~100K2.55×
06Nevada~80K2.55×
07South Dakota~20K2.32×
08Louisiana~80K2.00×
09New York~300K1.70×
10Alaska~10K1.44×
11Missouri~70K1.37×
12Kansas~30K1.10×
13Mississippi~30K1.09×
14Massachusetts~70K1.03×
15North Carolina~100K1.02×
16Arizona~60K0.96×
17Washington~60K0.93×
18Vermont~5K0.91×
19Delaware~8K0.90×
20Hawaii~10K0.89×
21New Hampshire~10K0.86×
22West Virginia~10K0.85×
23Maine~10K0.85×
24North Dakota~6K0.85×
25Tennessee~50K0.82×
26Montana~7K0.82×
27Georgia~80K0.78×
28New Mexico~10K0.76×
29Washington, District of Columbia~7K0.75×
30California~300K0.74×
31Idaho~10K0.71×
32Iowa~20K0.70×
33Nebraska~10K0.69×
34Florida~100K0.65×
35Arkansas~20K0.65×
36Illinois~70K0.64×
37Kentucky~20K0.61×
38South Carolina~30K0.59×
39Utah~20K0.59×
40Texas~200K0.57×
41Minnesota~30K0.55×
42Alabama~20K0.55×
43Oregon~20K0.55×
44Indiana~30K0.52×
45Maryland~30K0.51×
46Colorado~20K0.48×
47Michigan~40K0.47×
48Virginia~40K0.46×
49New Jersey~30K0.41×
50Pennsylvania~40K0.37×
Fig. 06

Affinity by region

Affinity by region — Students' union, United States
0.37×1.00×6.60×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Students' union. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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